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  • Milwaukee, WI 53201

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Lead Financial Planner - Milwaukee, WI

Associated Bank • Milwaukee, WI

Posted 1 month ago

Job Snapshot

Full-Time
Travel - Up to 25%
Banking - Financial Services
Management

Job Description

Associated Bank is an equal opportunity employer committed to creating a diverse workforce. We support a work environment where colleagues are respected and given the opportunity to perform to their fullest potential. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors. Applicants with a disability who need assistance applying for a position with Associated Bank are asked to email: colleaguecare@AssociatedBank.com or call: (800) 878-3282.

The Lead Financial Planner is part of the Business Development Team that supports our client advisers and works with the Manager of Financial Planning Solutions to integrate goal-based financial planning into our sales and service delivery. The focus of this position is to increase the close rate of new complex prospects along with deepening relationships with existing clients. This position is expected to provide enterprise wide guidance to our market based colleagues. The Lead Financial Planner is expected to be the subject matter expert who is able to identify and assist our clients resolve complex planning issues. The incumbent is expected to work with and provide recommendations to high net worth individuals, including company owners, presidents, CEO's, controllers, human resources professionals. The incumbent is expected to recognize and apply complex planning concepts. These concepts include insurance solutions, wealth transfer planning, gift tax planning, business continuation strategies, succession planning, and executive compensation. The incumbent will spend a significant portion of their time supporting and driving new business activities across all business lines of Associated Bank. The incumbent is expected to build and maintain a large network of contacts in order to facilitate new business production. Success in this position will be based on the overall achievement of market based sales results related to the capture of financial planning assets.

Responsible for expanding and deepening customer relationships by identifying customers’ needs comprehensively and matching their needs with selections and resources within the colleague’s assigned business line and across all business lines of Associated Bank.

As a valued colleague of Associated Bank you play a critical role in delivering an exceptional customer experience during every interaction. Expectations for this position require the ongoing focus on building solid and long lasting relationships by engaging all customers in a positive manner. Colleagues should provide customers a positive experience that includes undivided attention, straightforward and knowledgeable service and ensure that the customer’s best interests are our number one priority. Consistency around customer experience guidelines is key and expected from all of our colleagues. Our goal is to simplify the customer experience and deliver outstanding service to every customer, every time.

Operates in full compliance with internal policies and procedures as well as applicable regulations and laws, including but not limited to Bank Secrecy Act/Anti-Money Laundering requirements. Responsible to report any procedure or process that doesn’t meet regulatory requirements including fraud, whether suspected or confirmed, to management. This reporting can be done directly to any member of management, including Human Resources or Corporate Security, or can be reported through Associated Bank's anonymous Ethics Hotline. 

JOB ACCOUNTABILITIES

Increase the close rate of new complex prospects for financial planning along with deepening relationships with existing clients. Initiate external and internal contacts for the development and funding of new business. Maintain relationships within Private Client and Institutional Services (PCIS) and other business lines to perform joint calling activities and share prospect and customer opportunities. Demonstrate and apply a working knowledge of related bank services and solutions, with the ability to effectively profile clients for the identification of cross-selling opportunities and referrals.
Initiate and maintain relationships within Private Client and Institutional Services (PCIS) and with Consumer Banking, Commercial Banking, Community Markets, Associated Benefits & Risk Consulting and other business lines to perform joint calling activities and share prospect and customer opportunities. Demonstrate and apply a working knowledge of related bank services and solutions, with the ability to effectively profile to identify cross-selling opportunities and refer customers.
Partners with PCIS colleagues to assist in identifying goal based planning opportunities within the relationship manager's book of business or the markets sales funnel. Assists in searching out the best product for client needs, structure recommendations and client presentation. Helps prepares reports and product illustrations for client presentations. Presents product solutions, when appropriate, to clients and prospects that will assist them in achieving their goal based planning objectives.
Provides support to the market based planners that assists PCIS colleagues in identifying opportunities to leverage the goal based financial planning. The goal is to increase deep and cross sell opportunities using enterprise wide products and services that assist our clients in achieving their goal based financial planning objectives. Develops and maintains a list of complex goal based planning issues and provides recommended concepts and solutions to resolve them. Items would include executive compensation, life insurance, disability income, business succession planning, stock option strategies and long-term care coverage.
Responsible to develop and present PCIS group presentation materials related to financial planning/wellness and other wealth management topics, with the intention to drive private client business opportunities across the footprint. These group presentations include, but are not limited to executive committees, private banking groups, ABRC clients, RPS clients, physician groups, law firms, etc.
Serves as a subject matter expert with regards to goal based financial planning. Maintains awareness of latest legislative rules and regulations. Is expected to coordinate with clients and prospects through other advisor's such as attorneys and accountants to link products selected into various legal documents (i.e., ILITs) and fully consider tax implications of strategies.
Keeps current with required follow-up activities on prospects and clients. Uses On Contact to track follow-up requirements and use other tools like e-lines and The Update to maintain contact with customers and prospects. Completes required reports in a timely manner.
Attends on a continuing basis, sales training seminars and product knowledge workshops. Stays current and updates individual knowledge of insurance, finance and human resources by reading industry periodicals. Maintains a solid understanding of all PCIS products and services and uses that knowledge to assist colleagues understand opportunities to assist clients and prospects achieve their goals.

Job Requirements

EDUCATION

REQUIRED

Bachelor's Degree or equivalent combination of education and experience Business, Finance

PREFERRED

Master's Degree Business, Finance

EXPERIENCE

REQUIRED

At least 4 - 7 years of financial planning experience. Strong understanding of advanced financial planning concepts. Experience with financial planning software. Broad knowledge of investment, insurance products. Experience in consultative sales. Strong awareness of tax planning issues.

LICENSES and CERTIFICATIONS

REQUIRED By Start Date

CFP-Certified Financial Planner or

CWS-Certified Wealth Strategist

PREFERRED By Start Date

Series 7 Stockbroker Exam

CPA

PREFERRED Within 1 Year

Life, Accident, and Health Insurance License 

Job ID: 1910163
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