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Chief Marketing Officer at ExecuNet

Chief Marketing Officer

ExecuNet Orlando, FL Full-Time
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The Vice President of Marketing will partner with our Co-CEO to create a cohesive branding and commercialization strategy for Company. This VP of Marketing will lead the Branding/Creative team and work cross functionally to integrate the current marketing strategies across all sales channels/social media to create that perfect balance between branding and conversion marketing.

You:

  • Are Hungry 'extending beyond the job description, to the opportunity of becoming the best version of yourself outside of work.
  • Challenge the status quo
  • Are accountable believing 'If it is to be, it is up to me '
  • Embrace Change
  • Check your ego at the door 'An upbeat attitude causes a chain reaction of positive thoughts, events, and outcomes
  • Allow yourself to see opportunity not only in ideas, but in the people who can help you grow those ideas.
  • Understand the benefit of being a part of growing brand and want to evolve their CAREER with the company,

We:

  • Help people close the gap between better-for-you food trends and amazing taste!
  • Aren 't afraid to make mistakes
  • Offer an open-minded company culture which offers people an opportunity to be the best they can possibly be
  • Care more about your intelligence and values than your experience

What You'll Do:

  • Develop and execute implementation of overall branding strategy and marketing programs
  • Work with our agency to unleash the brand tone and personality across all touchpoints.
  • Partner with our agency on earned media activations and content creation.
  • Work cross functionally to integrate the current marketing strategies across all sales channels/social media to create a cohesive brand message and experience for our customer
  • Work with the creative team to elevate our content and messaging so we can translate brand campaigns into conversion
  • Develop and activate purpose and cause initiatives that align with our brand and provide an impactful message to our consumers
  • Oversee NPD pipeline and process

Skills and Qualifications:

  • 10 years ' brand experience in the food/beverage marketing
  • Proven track record in building an emerging food brand combined with the foundational training from a larger CPG.
  • Understands the balance of brand building and conversion marketing (DTC)
  • Highly collaborative across cross functional team
  • Very strong bias for action '" 'if it 's to be, it 's up to me '
  • Excels in high paced and agile environment '" 'move fast and break things '
  • Strong communication and influence: clear and concise
  • Proven team builder: ability to coach and develop, as well as recruit and build organization.
 

Recommended skills

Branding
Marketing Strategies
Campaigns
Coaching And Mentoring
Marketing
Social Media
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Job ID: 633437

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