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Digital Marketing Associate job in Pittsburgh at Ravenel New Media Consulting LLC

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Digital Marketing Associate at Ravenel New Media Consulting LLC

Digital Marketing Associate

Ravenel New Media Consulting LLC Pittsburgh, PA Full-Time

As a Digital Marketing Associate, you will assist the paid search team by implementing leading-edge digital marketing strategies, utilizing the latest technologies and ROI tracking tactics. Day-to-day, you’ll be responsible for executing a variety of search, social media, and other marketing activities for the clients in your portfolio, including keyword research, promoting social media editorial calendars, competitor research, analyzing results, reporting and more.

This full-time position operates as a hybrid with an in-office component of 1-3 days per week in our Pittsburgh, PA co-working space in Lawrenceville with the paid search team.

Key responsibilities:


  • Plan and execute online marketing campaigns and tests, including implementation, optimization and analysis
  • Increase customer acquisition and engagement via paid search marketing and other channels (Google Ads, Facebook, Instagram, Linkedin Programmatic and Pinterest)
  • Launch and track frequent ad copy, landing page, and other creative tests
  • Analyze performance and optimize campaigns
  • Create reports to measure campaign performance and show ROI of efforts

Experience and Skills:


  • 1+ years of social media and google ads experience preferred
  • Experience at an agency or in managing multiple internships in field
  • Passion for digital marketing and complete understanding of online marketing metrics like ROI, CTR, CPC, CPA, etc
  • Google Ads certified
  • Google Analytics / GA4 skills
  • Excellent data analysis skills
  • Ability to prioritize multiple projects
  • Experience with social advertising on at least one of the major channels (Facebook, Instagram, Pinterest and LinkedIn)
  • Bachelor's degree with a concentration in marketing, business, or related field preferred


Benefits:


  • Competitive Salary
  • Comprehensive medical benefits
  • 401(k) with match
  • 5+ Weeks vacation per year (15 PTO days, 14 observed holidays)
  • Robust culture with strong work/life balance
  • Flex Fridays
  • Relocation package available as needed


About RNMC:


Ravenel New Media Consulting (RNMC) in Charlotte, NC is a full-service digital marketing agency dedicated to cultivating client success through data-driven strategies and compelling creative to expand our clients digital reach.

Recommended Skills

  • Customer Acquisition
  • Data Analysis
  • Digital Marketing
  • Google Analytics
  • Keyword Research
  • Metrics
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Job ID: LI18-10440_3223765877

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