Content & Digital Media Specialist

Position Description

Diocese of St. Augustine

Catholic Center

Position: Content & Digital Media Specialist FLSA: Exempt

Reports to: Director of Communications Grade: 205

Effective date: 2/7/2025

General Summary: The Content & Digital Media Specialist is responsible for developing, managing and distributing content across diocesan communication platforms, including social media, website, newsletters, and the St. Augustine Catholic magazine. This role attends events, captures stories, and collaborates with external photographers and videographers to create engaging digital and print content that aligns with the diocese's mission.

Essential Duties and Responsibilities:

Content Creation & Editorial Support
•Writes, edits and produces content for:

o St. Augustine Catholic magazine (feature stories, news articles, special reports).

o Diocesan social media platforms, websites, and digital newsletters.

o Promotional materials, brochures and diocesan campaigns.
•Ensures all written content adheres to Catholic News Service (CNS) and Associated Press (AP) style guides.

Event Coverage & Storytelling
•Attends diocesan events to write stories, conduct interviews, and capture photos/video clips.
•Coordinates with external photographers and videographers to ensure full event coverage.
•Produces real-time social media updates during key events.

Social Media & Website Content Management
•Develops and schedules content for Facebook, Instagram, X (Twitter), and YouTube with social media team.
•Works closely with the web team to update and manage digital content on the diocesan website.
•Ensures all digital assets (videos, images, articles) are archived and properly organized.

Multimedia & Digital Marketing Support
•Collaborate with videographers on short-form video content for social media and diocesan campaigns.
•Assists in conceptualizing and executing marketing campaigns in collaboration with the communications coordinator.

Media & Public Relations
•Drafts news releases and media advisories.
•Works with the Communications Director to secure coverage of diocesan events and initiatives by external media.
•Assists in interview preparation and media engagement strategies.

Knowledge, Skills, and Abilities Required
•Must be a practicing Catholic in good standing and a registered member of a Catholic parish faith community. Must have the ability to respect, promote, accommodate, and not be in conflict with the mission, moral and social teachings, doctrines, and laws of the Roman Catholic Church. •Bachelor's degree in journalism, Communications, Digital Media or related field.
•At least three years of experience in content creation, media production, or digital storytelling.
•Proficiency in social media management tools and content management systems (CMS).
•Familiarity with video editing software (Adobe Premiere, Final Cut Pro) is a plus.
•Must maintain a high level of attention to detail, accuracy and efficiency, a person with excellent organizational skills.
•Must consistently demonstrate a positive, friendly, respectful, and caring attitude with colleagues, the public, and all one serves in word and deed; projecting a welcoming atmosphere to all who visit the offices.
•Demonstrates ability to prioritize and organize work effectively and handle multiple projects simultaneously while meeting deadlines.
•Bilingual in English and Spanish (verbal and written) is a plus.
•Ability to respect and value the cultural richness that makes up the church and society and strives to celebrate commonalities and differences among various groups.
•Must successfully pass the required criminal background check prior to employment and sustain this clearance.

LANGUAGE SKILLS Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, vendors, employees, and the general public.

MATHEMATICAL SKILLS Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.

REASONING ABILITY Ability to define problems, collect data, establish facts, and draw valid conclusions. Ability to interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables.

PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to stand; walk; sit; use hands to finger, handle, or feel; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl; and talk or hear. The employee must regularly lift and/or move up to 20 pounds. Specific vision abilities required by this job include close vision, distance vision, and ability to adjust focus.

WORKING CONDITIONS The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Flexibility to work evenings and weekends, when necessary, and ability to travel and drive one's own vehicle to various diocesan locations. The noise level in the work environment is usually moderate.