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VP eCommerce & Direct to Consumer Group

ExecuNet New York Full-Time
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  • To establish D2C goals and benchmarks by brands and region in a joint effort with the brands and to develop a roadmap to achieve
  • To monitor and report full integration of all sales touch-points among the D2C channels (owned .com, Retailers, eRetailers and Pure Players, FSS)
  • To provide strategic support to Regional and Local Brands Teams to reach their D2C Sales & Profit goals sharing accountability
  • Scout incremental opportunities via new channels (i.e. Pure Players, IM platforms, Social Commerce, Cross Border) and build appropriate biz cases and ROI models
  • To assist in the recruitment, definition of roles and responsibilities of an outstanding motivated, state-of-the-art Omni-channel D2C Team for all regions
  • To monitor Sales and Profit performance of the Global EC/D2C network
  • To maintain a global EC roadmap with an evolutionary mindset to constantly re-set industry's benchmarks and achieve #1 digital leadership position
  • To mentor C-level Stakeholders and other team members so that the D2C approach deeply seeds inside the organization
  • To fuel and challenge Regional and Local Brand Teams with a constant innovation approach
  • Expertise and experience with China eCommerce platforms and internet companies (Alibaba, JD.com,  WeChat, TenCent, Baidu, Jumei, etc.)

Qualifications & Competencies:  

  • At least 7-10 years in a large eCommerce business with an understanding of all regions and experience with Asian Markets (China focus)
  • Deep understanding of the digital B2C business with a mix of CRM, media, creative, technical and sales knowledge
  • Experience in financial modeling, market research and value creation
  • To the point, practical, results-driven
  • Innovative, has a disruptive mindset, constantly looks forward
  • Entrepreneurial, autonomous, open to collaboration
  • Capable of working in a large corporate environment without full guidance (finds her/his path and makes it happen)
  • Capable of raising consensus at all levels: peers, executives, team members
  • Pushes the organization to constantly improve, shows opportunities, stimulates out-of-the-box thinking
  • Understanding of the beauty market is a ++

Recommended skills

E Commerce
Business To Consumer
Customer Relationship Management
Financial Modeling
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