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Marketing Coordinator job in Kalamazoo at Soccer Shots

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Marketing Coordinator at Soccer Shots

Marketing Coordinator

Soccer Shots Kalamazoo, MI Full-Time

Full Job Description



Company Profile:

Soccer Shots is the leader in youth soccer development. Our nationally recognized program offers a high energy, fun, age-appropriate introduction to the wonderful game of soccer. Our innovative curriculum emphasizes both soccer skills and character development. Our goal is simple: to leave a lasting, positive impact on every child we serve.


Soccer Shots Kalamazoo stretches from Kalamazoo, Calhoun, Barry, Eaton and Van Buren Counties. The office is located in Kalamazoo, MI. Soccer Shots Kalamazoo offers programs at nearly 20 locations, serves over 2,000 participants, and is looking for it's newest member of the Leadership Team.

Reports to: Director of Operations/Integrator

  • You are a person of high character and have a positive reputation
  • You are well known for being warm and welcoming in the many communities in which you are connected
  • You are great at communicating with others
  • You are extremely organized
  • You are hungry, humble, smart, and love growing personally & professionally

  • Health Insurance
  • Retirement plan
  • Eligible for annual growth bonus
  • PTO Days (Paid Holidays, Vacation Days, Sick Days)
  • Professional development reimbursement

Salary: 36,000 plus Bonus Opportunities

The Marketing Coordinator will spread their time between coaching Soccer Shots sessions, managing our marketing initiatives & promoting Soccer Shots to potential daycares, after-school programs, and public park departments. This person MUST meet the following criteria:
  • B/S in Marketing or Sports Management (Required)
  • 0-3 years of Marketing experience (Required)
  • Outstanding customer service skills
  • Tech Savvy
  • Able to work both in a team environment and independently
  • Strong written and verbal communication
  • Ability to learn fast and work in a fast-paced environment
  • Ability to positively represent our brand and Core Values to team members & coaches, business partners, and the public
  • Proven ability and confidence to engage with the public
  • Attentive to detail

In addition to the above, a successful candidate must pass a State and Federal Background Check

Valid driver's license and access to personal vehicle


  • Execute the Soccer Shots Social Media Calendar via our Social Media Accounts
  • Manage Social Media accounts and prepare reports for our Operations Team
  • Outreach to local influencers & collect user-generated content
  • Request marketing assets as needed for season promotion & partnerships
  • Create initiatives that increase awareness of the Soccer Shots mission
  • Work with our operations team to ensure our website is current and new programs are showcased
  • Work with our external vendors to ensure digital marketing campaigns are on track and on budget
  • Execute monthly initiatives to promote Soccer Shots & increase awareness for the brand
  • Work with our Operations department to create initiatives that drive enrollment
  • Working knowledge of Canva, Adobe photoshop, Illustrator and/or InDesign.
  • Knowledge of Wordpress
  • Work with Internal Operations Coordinator and Coaching Department to create marketing assets that promote our events internally

Partnerships & Development
  • Outreach to external partners to communicate Soccer Shots benefits
  • Secure sponsorship opportunities
  • Create initiatives that can increase revenue & drive value to our stakeholders
  • Visit/Meet with prospective partners
  • Communicate partnership details to the operations team in a timely and accurate manner
  • Research events that align with our families and our mission

  • Energetic, bringing Soccer Shots to life by creating a fun and exciting atmosphere that leads a child to smile and participate.
  • Prior soccer experience is not required. We only require the passion for positively impacting children's lives.
  • Executing Demos at new partner sites
  • 12-15 sessions per week in season (45 weeks out of the year) are a requirement of the position

The job description above is a Full-time position requiring a minimum of 40 hours a week. Typically expected working hours are Monday through Thursday between 8:30 am - 1:00 pm and 3:00 pm - 7:00pm, and Friday and Saturday between 8:30 am-12:00 pm. This position will be working out of our office in Kalamazoo, MI, and traveling throughout the Kalamazoo/Portage/Battle Creek area.

Soccer Shots employees are committed to representing Soccer Shots in a fashion consistent with the Company's six Core Values. Compensations are based on performance, and Soccer Shots reserves the right to terminate the employment for failure to meet expectations.

Compensation: $32,000.00 - $32,000.00 per year

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Are you looking for a great job where the work is actually fun?

Do you want to work somewhere you can get real job experience while making a difference in your community?

Are you passionate about sports, education, being a positive role model and impacting young children?

You've come to the right place! We change lives. We help children learn, grow and meet their goals. We care.

Compensation: $32,000.00 per year

Are you looking for a great job where the work is actually fun?

Do you want to work somewhere you can get real job experience while making a difference in your community?

Are you passionate about sports, education, being a positive role model and impacting young children?

You've come to the right place! We change lives. We help children learn, grow and meet their goals. We care.

About Us

Soccer Shots is an engaging children's soccer program for children ages 2-8 with a focus on character development. Our caring team positively impacts children's lives on and off the field through best-in-class coaching, curriculum and communication.

We train the best coaches in the business
  1. We put every Soccer Shots coach through our comprehensive training program to receive certification that includes learning the use of developmentally appropriate coaching techniques.
  2. Our coaches are routinely evaluated and undergo ongoing training.
  3. Our coach selection process evaluates not only the ability to coach soccer, but, more importantly, the ability to engage and inspire children.

Our families experience exceptional customer service and ongoing communication
  1. Members of the Soccer Shots team must be excellent communicators - with children, with parents, with partners and with each other!
  2. Our team understands the importance of timely, responsive communication.

We use expert-approved curriculum that aligns with early childhood education standards
  1. Our developmentally appropriate curriculum places an emphasis on character development and skill building.
  2. Our program is created under the guidance of childhood education specialists, professional soccer players and experienced and licensed soccer coaches.
  3. We constantly re-evaluate and update our curriculum to stay current with childhood education standards.

Whether you're looking for a part-time, flexible job, or a full-time career - if you have a passion for positively impacting children, we'd love to talk to you.

Recommended Skills

  • Adobe Illustrator
  • Adobe In Design
  • Adobe Photoshop
  • Attention To Detail
  • Brand Identity
  • Coaching And Mentoring
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