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Marketing Manager- Search at Staffmark Investment, LLC - Staffmark Group

Marketing Manager- Search

Staffmark Investment, LLC - Staffmark Group Niles, IL Full-Time
$85,000 - $95,000/Year

DIRECT HIRE
MARKETING MANAGER- SEARCH
HYBRID POSITION (MUST WORK ON SITE- TUES/WED/THURSDAY)

Our client is looking for a Marketing Manager focused on Paid Search.  Must have knowledge of shopping ads, performance ads and large feed ads.  Experience with Microsoft Merchant and must be comfortable working in Excel with large data sets. 

Responsibilities:

  • Develop, analyze, create, and optimize large complex paid search marketing campaigns against sales and A/S goals and identify profitable expansion opportunities.
  • Lead the planning of holiday promotions, communicate with internal division contacts, and manage relationships with vendor partners.
  • Oversee the management of the Marketplace (Amazon / eBay) channel. Address and resolve urgent issues like performance notifications and suspensions. Buildout, manage, and optimize Sponsored Product Ad campaigns. Collaborate with Marketing, Customer Service, Order Processing, Creative, and IT Teams to maximize results.
  • Discover tools to improve operational efficiency, testing opportunities, and new platform or other areas of expansion.
  • Create analytical reports pertaining to campaign performance, provide recommendations to achieve strategic goals against KPIs, and present to senior management and cross-functional groups.
  • Research paid search and marketplace trends and advancements within the industry to identify new betas and testing opportunities to present to team.
  • Responsible for project management and maintenance of test schedules to ensure that tests are completed by set deadlines. 
  • Manage 2 direct reports.
  • Plans and organizes department tasks. Plans, assigns, checks, and approves work.
  • Conducts performance evaluations and makes recommendations regarding unsatisfactory employees. Makes recommendations on hiring, salary adjustments, and promotions.
  • Train employees on daily processes, construction of reports, implementation of campaign launches, and best practices for decision-making pertaining adjustments of marketing campaigns.
  • Assist with development of budgeting, forecasting, and analysis of the overall channel performance.

Qualifications:

  • Bachelor’s Degree in Marketing, Advertising, Graphic Design or other related field
  • Must have 5+ years’ experience with Marketing, Paid Search and SEO
  • Experience with Microsoft Merchant
  • 2+ years’ experience as an Assistant Marketing Manager, Senior Marketing Specialist, or similar role.
  • Review and effectively optimized assigned digital marketing campaigns against A/S targets.
  • Work independently on assigned tasks with excellent attention to detail, and proven ability to meet deadlines with little involvement from manager.
  • Plan and collaborate with cross-functional teams to achieve shared strategic goals against set deadlines.
  • Train direct reports on team processes, reporting, platforms & interfaces of paid search partners, and implementation of campaign launches.
  • Strong oral and written communication skills as demonstrated through past presentations, meetings, and email correspondence across various levels of the company.
  • Demonstrated an ability to effectively lead and supervise a team
  • Develop knowledge regarding budgeting, forecasting, and analysis of the overall channel performance.

Recommended Skills

  • Attention To Detail
  • Big Data
  • Business Efficiency
  • Communication
  • Construction
  • Creativity
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Job ID: 1508037

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