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Regional Market Strategy Manager in B...

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Regional Market Strategy Manager

Henkel AG & Co. KGaA Bridgewater, MA (Onsite) Full-Time
Derived Salary: $95K - $110K/Year

At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 47,000 pioneers around the globe. Our teams at Henkel Adhesive Technologies help to transform entire industries and provide our customers with a competitive advantage through adhesives, sealants, and functional coatings. With our trusted brands, our cutting-edge technologies, and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture, and find a place where you simply belong. All to leave your mark for more sustainable growth.

Dare to make an impact?



YOUR ROLE

  1. Leads North American and Mexico Paper Packaging Strategy development and implementation.
  2. Collects and analyzes peer competitor initiatives across all business areas and their financial performance.
  3. Derives recommendations to support the business in taking strategic decisions with a focus on competitor strategies.
  4. Provides data and recommendations to marketing teams to act and react to current market developments/trends.
  5. Updates and drives usage of assessed data and developed tools.
  6. Ensures consistency in market sizing methodology in the SBU/on BU level.
  7. Develops, tracks, and assesses economic indicators to better forecast business.
  8. Collects and analyzes customer insights to provide relevant customer intelligence to SUs and functions.
  9. Manages and extracts data from in-house and externally sourced market research databases.
  10. Manages relationships and facilitates projects with third-party market research providers.

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Recommended Skills

  • Branding
  • Databases
  • Economy
  • Forecasting
  • Market Research
  • Packaging And Processing Duties

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