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Associate Manager, Hero Content Packaging at Warner Bros Discovery Inc

Associate Manager, Hero Content Packaging

Warner Bros Discovery Inc New York, NY (Onsite) Full-Time
Every great story has a new beginning, and yours starts here.

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your New Role...

The Associate Manager, Hero Content Packaging is responsible for creating and execute packaging strategies around B/R's top content. They'll collaborate with design, marketing, production and programming stakeholders to develop thumbnails, copy and edits with the goal of optimizing content reach. They'll use analytic learnings and previous content experiences to find new and engaging ways to connect B/R's content to sports fans.

Your Role Accountabilities...

* Create and manage Bleacher Report's packaging strategies around premium content
* Make packaging decisions across thumbnail design, edits and copy for 'Hero' content
* Experiment with new packaging techniques across app, social and web
* Utilize analytic platforms to track KPIs and optimize content recommendations
* Coordinate with programming, design, production, marketing and analytics stakeholders
* Organize and maintain programming calendar for premium content

Qualifications & Experience...

* Passionate sports fan with 3-5 years of experience in digital media and content strategy
* Proven experience packaging content across multiple social platforms
* Expansive copy-writing skills with social experience preferred
* Extensive knowledge of latest sports culture trends and how to leverage in digital media
* Experience editing for social platforms like YouTube, Instagram and TikTok
* Deep understanding of how to use analytics to impact content decision-making
* Experience driving content strategies across multiple platforms from beginning to end
* Experience leading small teams and/or projects and briefing stakeholders
* Results oriented, self-motivated
* Comfortable working in a fast-paced environment
* Awareness of Bleacher Report's voice and extensive knowledge of internet sports culture

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

The Legal Bits…

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles that will be performed in New York City. Actual salaries will vary and may be above or below the range based on various factors including but not limited to location, experience, and performance. The range listed is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $113,890.00 - $211,510.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and paid time off (PTO).

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you're a qualified candidate with a disability and you need a reasonable accommodation in order to apply for this position, please contact us at [ Email address blocked ] - Click here to apply to Associate Manager, Hero Content Packaging.

Recommended Skills

  • Analytical
  • Content Creation
  • Data Analysis
  • Decision Making
  • Digital Media
  • Editing
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