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Sr. Manager Trade Marketing - Grocery

Baton Rouge, LA Full-Time
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Lucas Group has partnered with a company started by and run by family, looking for a talented Sr Manager of Trade Marketing to join the family. The Senior Manager of Trade Marketing (Grocery) will lead the grocery channel, shopper and overall trade marketing. Reporting directly to the Director of Trade Marketing this role will oversee daily grocery trade activities, creating the omni-channel strategy and ensure tactics align to overall brand and channel strategies for multiple brands. This role requires a proven track record of driving brand growth for major CPG brand helping to increase overall brand ACV%. Daily collaboration with the sales teams is required along with interaction with buyers for major national retailers. This role will have direct report(s) and requires strong leadership skills.

Qualifications

  • Bachelor’s degree (B.A) in Business, Marketing, Finance or related fields from four-year College or university
  • MBA preferred
  • 6+ years experience leading shopper marketing, trade marketing, or category management for a CPG food or beverage brand is required.
  • Prior experience leading/executing trade marketing programs with Walmart, Target and Amazon is highly desired.

If you are interested in joining a true family business, that started with the American Dream and continues today, let’s talk about all the opportunities where they might need you!

Reach out me directly at [ Email removed ] - URL blocked - click to apply and let’s have a conversation!

 

Recommended skills

Marketing
Consumer Packaged Goods
Category Management
Sales
Retailing
Finance
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Job ID: BHJOB23219_1567988

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