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Downstream Marketing Product Manager - TL Fixation at Stryker

Downstream Marketing Product Manager - TL Fixation

Stryker Leesburg, VA Full-Time

Why join Stryker?

We are proud to be named one of the Worlds Best Workplaces and a Best Workplace for Diversity by Fortune Magazine! Learn more about our award-winning organization by visiting stryker.com

Our benefits include bonuses; commissions; healthcare; insurance benefits; retirement programs; stock based plans; paid time off plans; family and parenting leaves; tuition reimbursement; wellness programs; onsite fitness centers and cafeterias; discount purchase programs; and service and performance awards not to mention various social and recreational activities.

Who we want:

Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.

Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.

Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.

Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.

What you will do:

Understand key competitors and their relative strengths/weaknesses

Understand customer groups, including why customers buy the product or service approach for the product or portfolio

Understand the different marketing channel strategies and associated business implications

Track and report results/KPIs to leadership and sales

Understand key competitors and their relative strengths/weaknesses and maintains networks of people and resources for obtaining competitive information

Explain different product features to different customers as appropriate to their needs

Maintain customer engagement and deeply understands customer needs

Play a role in developing key strategy documents: strategic plan, annual marketing plan, product launch plans, etc

Support the creation of Project Charters, CERs, and Business Case Financial Models as applicable

Understand competitive dynamics in the market

Understand what customers value and how they perceive different attributes of the product or portfolio

Articulate why the product or portfolio adds value or solves problems for the customer

Create marketing strategies to understand, develop, and enhance the relationship between the customer and the product or portfolio

Propose objectives for generating clinical evidence and evaluates studies

Tie the business goal of the product or portfolio to the overall goal of Stryker

Synthesize market trends and make recommendations on areas of strategic focus

Develop new strategies, sales tools, and communication plans for the product or portfolio

Apply clinical knowledge in combination with technical knowledge to educate and articulate value

Work closely with sales training/sales enablement to set the sales training strategy for the product or portfolio

Responsible for the obsolescence plan

Provide analytical support to set price

Articulate desired communications outcomes consistent with marketing strategy to MarComm team

Establish short-range and long-range improvement goals for the product management team, and under guidance, develop action plans to achieve those goals

Analyze customer satisfaction to assess trends in customer engagement, and incorporates trends into strategic planning

Provide marketing intelligence group with key objectives and inputs to drive customer insights

Minimum Qualifications (Required):

Bachelors degree required

4+ years of work experience required

Preferred Qualifications (Strongly desired):

MBA preferred

2+ years medical device or marketing experience preferred

Excellent presentation and interpersonal communications skills

Strong analytical and problem-solving skills

Ability to manage multiple projects while delivering on established timelines

Ability to be persuasive in the absence of organizational authority

Must be able to understand and work within complex interdivisional procedures and policies

Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)

Know someone at Stryker?

Be sure to have them submit you as a referral prior to applying for this position. Learn more about our employee referral program at [ Link removed ] - Click here to apply to Downstream Marketing Product Manager - TL Fixation Stryker

Stryker is one of the worlds leading medical technology companies and, together with our customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes.

We are proud to be named one of the Worlds Best Workplaces and a Best Workplace for Diversity by Fortune Magazine! Learn more about our award-winning organization by visiting stryker.com

Recommended Skills

  • Clinical Works
  • Customer Demand Planning
  • Customer Relationship Management
  • Customer Satisfaction
  • Interpersonal Communications
  • Leadership
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