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Product Manager, Managed Care Marketing job in Alameda at Abbott Laboratories

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Product Manager, Managed Care Marketing at Abbott Laboratories

Product Manager, Managed Care Marketing

Abbott Laboratories Alameda, CA Full Time

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals, and branded generic medicines. Our 109,000 colleagues serve people in more than 160 countries.

At Abbott, we believe people with diabetes should have the freedom to enjoy active lives. That’s why we’re focused on helping people with diabetes manage their health more effectively and comfortably, with life-changing products that provide accurate data to drive better-informed decisions. We’re revolutionizing the way people monitor their glucose levels with our new sensing technology.

Our location in Alameda, CA currently has an opportunity for a Product Manager, Managed Care. This is an exciting opportunity to join the market access marketing team in a rapidly growing area of medical devices.  You will support the execution of payer marketing programs for the continuous and blood glucose monitoring portfolio at Abbott Diabetes Care. Addressing patient affordability and access is a critical need in the evolving managed care landscape. You will work cross-functionally with sales and marketing teams to expand accessibility of on-market and new products


Responsible for the execution of specific marketing plans and the tactical execution of activities for customers or products to establish, enhance or distinguish coverage and access within the continuous glucose monitoring market.

Core Responsibilities

  • Responsible for developing, recommending and implementing payer marketing programs
  • Aid in the development of tools and materials to support the Market Access Account teams
  • Manage implementation and monitoring of payer media campaigns in collaboration with third party vendors
  • Develop and implement customer relationship management initiatives and programs.
  • Understand and measure key performance metrics on media campaigns
  • Support and contribute to development of materials/ resources for sales meetings, conferences and trade shows.
  • Manage relationship with key vendors, suppliers and partners
  • Contribute to development of launch training programs and workshops in collaboration with Training
  • Participate and assist with meeting coordination and planning
  • Assist with creative agency management, status meetings, program schedules, and budgetary management
  • Able to comply with applicable Corporate and Divisional Policies and procedures.

Position Accountability/Scope

Position is responsible to manage single project or participates on portions of multiple projects; understands concepts and applies these concepts practically with reasonable effectiveness; may function independently according to the task but is still given significant direction.



Bachelors Degree with at least 4-6 years of related experience, with at least one year of experience in marketing or product management, or MBA with 1-3 years of related experience.   Strong presentation & communication skills, strategic planning, critical thinking and analysis of market conditions.


Experience with or exposure to sales and/or marketing in the following areas: healthcare, medical devices or medical diagnostics


At Abbott, you can have a good job that can grow into a great career. We offer:

• Training and career development, with onboarding programs for new employees and tuition assistance

• Financial security through competitive compensation, incentives and retirement plans

• Health care and well-being programs including medical, dental, vision, wellness and occupational health programs

• Paid time off

• 401(k) retirement savings with a generous company match

• The stability of a company with a record of strong financial performance and history of being actively involved in local communities

Learn more about our benefits that add real value to your life to help you live fully: [ Link removed ] - Click here to apply to Product Manager, Managed Care Marketing your career aspirations to Abbott for diverse opportunities with a company that provides the growth and strength to build your future. Abbott is an Equal Opportunity Employer, committed to employee diversity. Connect with us at, on Facebook at and on Twitter @AbbottNews and @AbbottGlobal.


Recommended Skills

  • Scheduling
  • Coordinating
  • Product Management
  • Customer Relationship Management
  • Critical Thinking
  • Management
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