Univision is the leading Spanish-language media company in the USA and with Univision's merger with Televisa, you can add "The World" to the end of that sentence. More importantly, Univision is on the rise, just like our audience of US Hispanics. Seen the 2020 Census? We're investing in our content, our people, and our properties, which span TV, digital, social, audio, and live events. We're growing our offerings, building on the recent launch of our successful streamer. And we're growing our revenue: Univision was the U.S.' fastest growing major media company in 2021. Univision is becoming marketers' ultimate growth partner as well. We're building our marketing solutions and capabilities to help brands better understand, engage, and develop relationships with our audience. As Univision grows and scales its Digital business, we continue to look for the best and brightest to join this critical and growing part of our company.
ABOUT THE ROLE
The Regional Digital Sales Manager will play a key role in driving the company's digital sales initiatives and digital/streaming revenue growth, building a local and regional revenue stream and working closely with local market executives as well as Business Development leads to achieve established digital revenue goals.
The DSM will leverage digital sales expertise and a strong relationship with digital agencies, direct clients and regional brand planning offices to aggressively develop new business as well as assist Univision's account executives across all digital and traditional platforms. The position is responsible for driving new accounts, executing sales strategy, plans and tactics across all teams, performance management of account executives, achieving revenue goals for specific markets and regions as well as account growth and expansion as an individual contributor.
You will report to the Local Regional Director of Digital Sales at the company.
YOUR DAY TO DAY
+ Manage fiscal year account/business planning and deliver regular sales forecasts, working with local market & digital sales leadership to create and exceed local and regional sales goals
+ Leverage Univision's unique digital assets and integrated platforms to create innovative local & regional client advertising campaigns, working across internal partner teams
+ Develop and drive sales plans through Multi-market Regional and Local teams working in tandem with executive leadership in establishing goals, measurement, and strategy
+ Individual contribution to local and regional sales efforts, including sole-owning large-scale presentations and accounts
+ Manage all functions of sales management including the distribution of materials, strategic account mapping, forecasting, sales campaign development, training and identifying and capitalizing on revenue opportunities to meet and exceed revenue goals
+ Establish new accounts regularly and oversee the management of these accounts in conjunction with account executives and executive leadership
+ Establish and monitor key pacing metrics at both the client and account executive level, ensure all performance metrics are achieved; develop and execute performance improvement plans as needed to meet and exceed goals across all teams
+ Align sales management efforts, including account mapping and presentations, with streaming goals and company-wide initiatives, annual planning, key tentpoles and areas of positive growth and strength for Univision overall
+ Activate local markets to increase performance of all Account Executives and Sales Managers to expected market penetration levels and revenue objectives monthly, quarterly and annually
+ Lead annual and ongoing account planning and management in regional markets with the goal of maximizing all digital opportunities in the marketplace
+ 3+ years of direct advertising sales experience in digital and multimedia advertising sales, business development or other areas of media sales.
+ Strong sales leadership and people management ability, with a solid understanding of sales disciplines (strength in prospecting, generating proposals and closing the sale), strategic sales, consultative selling as well as strong presentation
+ Market-level and regional knowledge of agencies, clients and competitive offerings
+ Success in initiating and engaging executive-level contact with Multi-market Local and Regional marketers and their ad agencies, with capacity to work across job titles, from media buyer to the C-Level
+ Excellent collaboration skills, organizational agility and capacity to work across a complex, matrixed environment, while operating within all levels of the company including senior leadership
+ Executive presence, proven sales and management success in the ad industry with strong organizational navigation agility are essential requirements.
SKILLS, EXPERIENCE AND KNOWLEDGE THAT HELP YOU STAND OUT
+ BA/BS degree from an accredited college/university preferred
+ Creative thinking and ability to align client needs with sophisticated digital and integrated opportunities
+ Exceptional written, verbal and presentation skills and the ability to translate ideas into clear, high-impact communications and presentations
+ Proven history of managing a sales team in meeting and exceeding sales goals and driving YOY growth, with a demonstrated track record in closing new business
+ Passion for digital advertising and ability to work and sell in a fast-paced, changing environment where ad products are often sold as technology is emerging
+ Must be willing to work in hybrid work model from office in Chicago, but currently working remotely
+ Employment/education will be verified
+ Applicants must be currently authorized to work in the United States on a full-time basis
+ Ability to travel nationwide to attend client meetings, conferences, seminars and industry events.
+ Time flexibility required to interact with people in different geographical locations
Univision requires that all U.S. and Puerto Rico employees be vaccinated against COVID-19. This position will require the successful candidate to submit proof of vaccination. The Company is an equal opportunity employer, and will reasonably accommodate a qualified candidate, who may be unable to be vaccinated, consistent with federal, state, and local law.
Univision is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
- Account Development
- Advertising Campaigns
- Advertising Sales
- Business Development
- Business Planning