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Sales Enablement Lead

JLL Boston Full-Time
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Position:         Business Development Strategist

Location:        Boston, MA

Position Summary

JLL seeks an experienced business development strategist to partner with our internal stakeholders in the pursuit of winning new business in the tenant/occupier market. The successful candidate will be responsible for providing strategic advisory support and implementing proposal strategies that are data-based and which maximize “wins.” The new business strategist will drive continuous improvements to JLL’s pitch and proposal process including working with leaders in other business lines and across our North American business. This business development professional will oversee a team of marketers, designers and analysts who are aligned with our tenant-focused business groups.


  • Collaborate with client-facing partners to define strategies to introduce and bring JLL closer to target tenants in the Greater Boston market
  • Ensures the completion of prospect-oriented due diligence and competitive analyses for new business pursuits including research, analytics, data mining, and data collection.
  • Leads the internal process around large tenant pursuits; develops and implements standard operating processes and procedures that balances quality, speed and efficiency; assembles a qualified team; proper resources to execute according to plan and ensures projects are delivered according to the agreed upon timeline with key stakeholders.
  • Oversees the development of customized, professional-quality pitches, proposals, RFP responses and client/prospect presentations for new business pursuits and renewals.
  • Develops an in-depth knowledge of JLL internal resources, understands client needs and expectations and has knowledge of competitive activity to continuously improve pitches and proposals to prospective clients while helping to grow business with existing clients.
  • Sets the vision and continuously brings forward innovative ways to present material to improve pitch materials and proposals on an ongoing basis. 
  • Serves as the liaison with subject matter experts across the firm to ensure the appropriate data and content is utilized effectively, and articulates JLL’s capabilities and value proposition in accordance with client/prospect needs. 
  • Establishes measurements to be tracked and reports out performance (win rate) across all business development pursuits.
  • Ensures a library of standard marketing collateral materials, case studies, broker biographies and practice area material to aid in new business pursuits and current client retention is maintained.
  • Collaborates with the sales, graphic design, research and communications teams to ensure timely, two-way flow of information.
  • Coaches, trains, develops and mentors a team of business development professionals as required.
  • Operates in a state of continuous process improvement.
  • Performs other duties as assigned.  


  • B.A. or B.S. and/or higher degree and minimum of 10 years of relevant experience
  • Proven track record of success in developing client-specific business development strategies for occupiers of office, lab and/or industrial space
  • Ability to work successfully in a service-oriented, matrixed environment
  • Demonstrated leadership, organizational and team-management skills
  • Exceptional writing and editing skills; ability to translate complex solutions and strategies into easily understandable and compelling copy
  • Ability to work under pressure and maintain professional demeanor at all times
  • High level of energy, creativity and orientation towards value-add results
  • Strong graphic design and communication skills
  • Ability to influence business decisions with key internal stakeholders


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Skills required

Manage Sale Team
Business Development
Implement Sale Strategy
Address Prospective Client
Create Sale Plan
Sales Process Training


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Sales Enablement Lead
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Job ID: REQ25437


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About JLL

JLL (NYSE: JLL) is a professional services and investment
management firm offering specialized real estate services to clients seeking
increased value by owning, occupying and investing in real estate. A Fortune
500 company with annual fee revenue of $5.2 billion and gross revenue of $6.0
billion, JLL has more than 280 corporate offices, operates in more than 80
countries and has a global workforce of more than 60,000. On behalf of its
clients, the firm provides management and real estate outsourcing services for
a property portfolio of 4.0 billion square feet, or 372 million square meters,
and completed $138 billion in sales, acquisitions and finance transactions in
2015. Its investment management business, LaSalle Investment Management, has $59.1
billion of real estate assets under management. JLL is the brand name, and a
registered trademark, of Jones Lang LaSalle Incorporated. For further
information, visit

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