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Senior Marketing Manager at Stryker

Senior Marketing Manager

Stryker Portage, MI (Onsite) Full-Time

Why join Stryker?

We are proud to be named one of the World’s Best Workplaces and a Best Workplace for Diversity by Fortune Magazine! Learn more about our award-winning organization by visiting

Our benefits include bonuses; commissions; healthcare; insurance benefits; retirement programs; stock based plans; family and parenting leaves; tuition reimbursement; wellness programs; onsite fitness centers and cafeterias; discount purchase programs; and service and performance awards – not to mention various social and recreational activities.

Know someone at Stryker?

Be sure to have them submit you as a referrral prior to applying for this position. Learn more about our employee referral program ([ Link removed ] - Click here to apply to Senior Marketing Manager

Who we want

  • Talent developers. Growth-oriented managers who recruit and hire top-performing talent and prioritize the development of their team members.

  • Goal-oriented orchestrators. People who can effectively coordinate and focus the work of skilled employees toward an important goal, prioritizing to the right activities that lead to success.

  • Network builders. Managers who build connections with other teams and divisions and coordinate cross-functional collaboration.

What you will do

As a Senior Marketing Manager for our Orthopaedic Guided Instruments Upstream Team, you will be responsible for setting the future product or portfolio development strategy by leveraging a strong understanding of user needs and market insights, so we can continue developing and growing the business.

  • Advise on the organization's major competitors

  • Understand and drive improvement in market penetration and competitive positioning

  • Optimize our offering for current and prospective customer needs

  • Build lasting relationships with existing key opinion leaders and foster new relationships

  • Analyze unmet needs to identify and implement product and service opportunities. Able to summarize qualitative and quantitative studies, drawing actionable conclusions for the business. Determine strategies based on market research results

  • Manage team in leading the new product development process new product development process from start to finish, engaging key internal stakeholders along the way

  • Educate and advise team on building portfolio strategy competency

  • Communicate long-term portfolio segment strategy to key stakeholders to gain organizational alignment

  • Lead product life cycle management of the portfolio from launch to obsolescence

  • Assess and communicate to leadership when changes need to be made in the organizations brand architecture

  • Partner with Clinical Affairs to generate clinical trials, research grants, and cost-benefit analysis papers to support clinical claims strategy

  • Understand market dynamics that may impact Marketing Objectives in the future and make proactive recommendations to marketing strategy anticipating future market

  • Lead team to build market strategy and make recommendations on new market segment opportunities

  • Lead others to use appropriate benchmarks and documents key assumptions when developing forecasts

  • Lead a team to develop and incorporate the product lifecycle management (PLCM) plan into the initial strategy

  • Establish company and industry best practices for business performance analysis

What you need

  • Bachelor’s degree required

  • 10+ years of work experience required

  • 7+ years medical device or marketing/sales experience preferred

  • 4+ years of people management experience preferred

  • Excellent presentation and interpersonal communications skills

  • Strong analytical and problem-solving skills

  • Ability to manage multiple projects while delivering on established timelines

What We Offer

  • A winning team driven to achieve our mission and deliver remarkable results

  • Quality products that improve the lives of customers and patients

  • Ability to discover your strengths, follow your passion and own your own career

Learn more about Stryker:

[ Link removed ] - Click here to apply to Senior Marketing Manager

About Stryker

Stryker is one of the world’s leading medical technology companies and, together with our customers, is driven to make healthcare better.

The company offers innovative products and services in Medical and Surgical, Neurotechnology, Orthopedics, and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 100 million patients annually.

More information is available at ([ Link removed ] - Click here to apply to Senior Marketing Manager)

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.

Recommended Skills

  • Analytical
  • Branding
  • Claim Processing
  • Clinical Trials
  • Clinical Works
  • Cost Benefit Analysis
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