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- San Francisco, CA
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Marketing Manager - Intermediate
Experis • San Francisco, CA
Posted 2 months ago
Owns content planning and execution for key Commercial Plan (CP) content across retail, site and email placements for our leveraged markets (Mexico & Outlet) as well as case-by-case CP events for US/ Canada
Owns strategic planning and execution of evergreen in-store Commercial signage
Supports pre-season planning, in partnership with the Sr Manager, to develop omni strategies, ensuring all messaging is backed by strong product and impactful store presentation
Building out monthly online content calendar across markets
Managing testing agenda and roadmap
Manages in-season CP contingency offers
Plans and implements holiday offer landing page
Lead for ad hoc projects related to digital and retail commercial content
Accountable for all relevant vehicle insights & inputs in applicable briefs at a seasonal and monthly level
Participates in all in-season dialogues as a Commercial content representative, inclusive of in-season kick-off, creative reviews, final layout reviews, and mechanicals approval, partner with internal teams to lead creative development that delivers on objectives within budget
Knows the customer experience end-to-end, bringing an understanding of the market and competitive trends to all placements
3-5 years of experience in consumer marketing; content marketing experience required
Proven ability to translate business priorities into compelling marketing messages
Strategic, data-driven, global thinker with a customer focused mindset
Solid analytical skills, ability to glean insights and tell a story from data
Strong ability to prioritize on the go
Team player with top notch people skills who can foster dynamic relationships with leaders of other cross functional teams, including but not limited to: Merchandising, Production, Creative, Styling & Photo Production, Visual Merchandising
High energy level and ability to thrive in a fast-paced and changeable environment, comfortable with ambiguity
Laser focused on results both at an individual level and for the team at large
Self-starter with an innate sense of curiosity and eagerness to test and learn
Experience in fashion and retail strongly preferred
Experis is an Equal Opportunity Employer (EOE/AA)