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VP New Business Development

ExecuNet Brewster Full-Time
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This is a high-visibility position within a growing data and analytics provider targeting top B2C marketing organizations. The successful candidate will be a strong business development leader with demonstrated skills in developing a holistic view of each client opportunity and executing new business and/or service expansion strategies. Must be a subject matter expert in selling data and capable of defining effective data-driven marketing strategies and developing a compelling business case for test and adoption of proposed solutions. Company is seeking a proven industry professional to lead its sales and business development team. This position requires an innovative mind-set and a strong desire to deliver customer satisfaction while leading a high performing sales team. This position reports to Senior Vice President of Revenue.

Principle Responsibilities:

  • Identify, develop and lead new business development, overseeing all new business account contact and sales activity
  • Lead and develop a team of high performance new business executives in support of client cultivation and conversion
  • Set sales goals, develop forecasts, maintain standard pipeline, track opportunities, manage the sales fulfillment process and report regularly on team progress to executive management
  • Align Company audience targeting, campaign optimization and analytic solutions to customer applications; prepare and communicate solution overview, pricing, proposals, and negotiate the terms and conditions of the sale
  • Update CRM management information daily and document sales activity, transactions, account, client information and revenue opportunities as required
  • Partner with Account Management team to transition new business as well as grow existing accounts in support of corporate growth strategies
  • Consistently achieve and exceed assigned sales targets; maximize profitability and new business financial performance by managing costs and customer pricing
  • Partner with marketing team to research, create and manage prospect funnel
  • Actively participate in corporate planning, product development and team building activities
  • Partner with senior leadership to set new business strategy and organizational structure to maximize the business
  • Work closely with internal and external teams as required to manage client solution fulfillment

Qualifications and Skills:

  • Bachelor’s degree in sales, marketing, or business field; MBA or equivalent preferred
  • 10+ years’ proven experience in data sales and/or account management in a data driven marketing or technical/analytic environment, ideally within marketing-services organizations
  • Demonstrated mastery of and passion for the art of selling, a love of data and an understanding of how to utilize the power of analytics to support customer goals
  • Deep knowledge and hands-on experience as a vendor or end-user within direct, digital and/or database marketing; relevant sales contacts within direct-to-consumer digital and direct marketing organizations a plus
  • A proven ability to build, mentor and lead successful sales teams
  • Must demonstrate solid listening skills and a consultative sales approach, with proven ability to identify and build relationships with C-Level executives and key decision makers
  • Demonstrated ability to develop and expand client relationships and have a proven record of exceeding revenue goals
  • Working knowledge of marketing analytics and reading model gains charts a plus
  • Experience using a CRM database or similar software applications
  • Outstanding writing and presentation skills, with an intermediate knowledge of Microsoft Office, including Word, Excel and PowerPoint
  • Position requires external client interaction, must have the ability to accommodate travel to client sites and industry events
  • Must be flexible, detailed, team-oriented and committed to having a good time while doing a great job

Recommended skills

Business Development
Customer Satisfaction
New Business Development
Cost Controling
Consultative Selling
Direct Marketing


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VP New Business Development
Estimated Salary: $120K
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