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Director of Advertising (Management)

13,218 Director of Advertising (Management)
Jobs Available
in US
$ 20.90 - 106.38/hour

Resumes of Director of Advertising (Management)

Writing an effective Director of Advertising (Management) resume is an essential part of your job search. Make sure you include a summary of your experience and goals, plus, list relevant work experience, certifications and computer programs you know. Also, highlight your skills, such as: being a good communicator, managing projects and more.

Be sure to use some of the same words found in the job description, and don't forget to proofread! Our Director of Advertising (Management) resume examples will guide you through this process. Build your resume at CareerBuilder in a few clicks or, upload an existing one, now.

Responsibilities

Typical Director Of Advertising (Management) responsibilities to be added to your resume.

  • Inspect layouts and advertising copy and edit scripts, audio and video tapes, and other promotional material for adherence to specifications.

  • Prepare and negotiate advertising and sales contracts.

  • Gather and organize information to plan advertising campaigns.

  • Direct and coordinate product research and development.

  • Contact organizations to explain services and facilities offered.

  • Assemble and communicate with a strong, diverse coalition of organizations or public figures, securing their cooperation, support and action, to further campaign goals.

  • Monitor and analyze sales promotion results to determine cost effectiveness of promotion campaigns.

  • Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.

  • Assist with annual budget development.

  • Track program budgets and expenses and campaign response rates to evaluate each campaign based on program objectives and industry norms.

  • Read trade journals and professional literature to stay informed on trends, innovations, and changes that affect media planning.

  • Represent company at trade association meetings to promote products.

  • Prepare budgets and submit estimates for program costs as part of campaign plan development.

  • Formulate plans to extend business with established accounts and to transact business as agent for advertising accounts.

  • Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.

  • Coordinate activities of departments, such as sales, graphic arts, media, finance, and research.

  • Manage sales team including setting goals, providing incentives, and evaluating employee performance.

  • Coordinate with the media to disseminate advertising.

  • Confer with clients to provide marketing or technical advice.

  • Identify and develop contacts for promotional campaigns and industry programs that meet identified buyer targets, such as dealers, distributors, or consumers.

  • Plan and execute advertising policies and strategies for organizations.

  • Train and direct workers engaged in developing and producing advertisements.

  • Provide presentation and product demonstration support during the introduction of new products and services to field staff and customers.

  • Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.

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