Research Consultant

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Communicate directly with existing and potential clients to understand their needs and make product or service recommendations. May need to make cold calls, assist in setting sales goals and strategies, handle complaints, and conduct negotiations.

Responsible for the company’s advertising and promotional efforts to drive brand awareness and resulting sales. Development, execution, and measurement of marketing plans and various campaigns through a wide range of advertising and promotional mediums. Critical functions include review, direction, supervision, and reporting of all marketing departments efforts. Communicate marketing plans and respective efforts to internal teams and appropriate external partners. As the primary brand steward, you will be charged with building brand awareness to capitalize on maximum profits and market share.

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

Examine and validate data for accuracy and relevance utilizing varied statistical and analytical models. Liaise organization’s leadership to report and present data findings. Conduct research, collect, and analyze relevant information. Develop tools and protocols for collection of data to assure quality collection. Identify erroneous or questionable data via established and trusted protocols, methods, and procedures. Identify any problems with protocols and recommend course corrections.

Sell services to individuals or businesses. May describe options or resolve client problems.

Interact with customers, business executives, and stakeholders while managing and preparing sales reports. Responsible for identifying new business opportunities and assisting customers with their needs.

Analyze and coordinate the schedule, timeline, procurement, staffing, and budget of a product or service on a per project basis. Lead and guide the work of technical staff. May serve as a point of contact for the client or customer.

Interact with customers to provide basic or scripted information in response to routine inquiries about products and services. May handle and resolve general complaints. Excludes individuals whose duties are primarily installation, sales, repair, and technical support.

Manage product lifecycle from inception to product launch. Identify and select potential products. Create the vision and overarching strategy for product development. Communicate product strategy and development to all stakeholders. Establish and conduct market research and competitive landscape analysis. Generate product requirements including specifications, production timelines, launch roadmap and pricing. Create and execute effective, comprehensive marketing strategies.