Of those hiring managers who have screened job candidates via social networking profiles, one-third (34 percent) reported they found content that caused them to dismiss the candidate from consideration. Top areas for concern among these hiring managers included:
On the other hand, social networking profiles gave some job seekers an edge over the competition. Twenty-four percent of hiring managers who researched job candidates via social networking sites said they found content that helped to solidify their decision to hire the candidate. Top factors that influenced their hiring decision included:
"Hiring managers are using the Internet to get a more well-rounded view of job candidates in terms of their skills, accomplishments and overall fit within the company," said Rosemary Haefner, Vice President of Human Resources at CareerBuilder.com. "As a result, more job seekers are taking action to make their social networking profiles employer-friendly. Sixteen percent of workers who have social networking pages said they modified the content on their profile to convey a more professional image to potential employers." Haefner recommends the following tips to keep your online persona in a favorable light:
2) Update your profile regularly. Make sure to include specific accomplishments, inside and outside of work.
3) Monitor comments. Since you can’t control what other people say on your site, you may want to use the "block comments" feature.
4) Join groups selectively. While joining a group with a fun or silly name may seem harmless, "Party Monsters R Us" may not give the best impression to a hiring manager. Also be selective about who you accept as "friends."
5) Go private. Consider setting your profile to "private," so only designated friends can view it.
The survey was conducted online within the U.S. by Harris Interactive on behalf of CareerBuilder.com among 3,169 hiring managers and human resource professionals (employed full-time; not self-employed; with at least significant involvement in hiring decisions) and 8,785 employees (employed full-time; not self-employed) ages 18 and over between May 22 and June 13, 2008, respectively. Percentages for some questions are based on a subset of U.S. employers and employees, based on their responses to certain questions. With a pure probability sample of 3,169 and 8,785, one could say with a 95 percent probability that the overall results have a sampling error of +/- 1.74 percentage points and +/- 1.05 percentage points respectively. Sampling error for data from sub-samples is higher and varies.
CareerBuilder.com is the nation’s largest online job site with more than 23 million unique visitors and over 1.6 million jobs. Owned by Gannett Co., Inc. (NYSE:GCI), Tribune Company, The McClatchy Company (NYSE:MNI) and Microsoft Corp. (Nasdaq: MSFT), the company offers a vast online and print network to help job seekers connect with employers. CareerBuilder.com powers the career centers for more than 1,600 partners, including 140 newspapers and leading portals such as AOL and MSN. More than 300,000 employers take advantage of CareerBuilder.com’s easy job postings, 28 million-plus resumes, Diversity Channel and more. CareerBuilder.com and its subsidiaries operate in the U.S., Europe, Canada and Asia. For more information, visit http://www.careerbuilder.com.
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