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Local Sales Manager
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Local Sales Manager

Job Description

Gannett Jacksonville Duopoly seeks a Local Sales Manager.  This position is responsible for creating and executing a sales strategy for a Top 48 television operation delivering customer solutions through an integrated suite of media platforms, including television, Internet, mobile and events.  The position requires growing core shares on direct, agency and digital business.  The Local Sales Manager will be responsible for recruiting and developing a strong sales team; and will successfully work with all levels of the Jacksonville advertising agency and direct client community. The position reports to Director of Sales.

Responsibilities:

  • Manage key local and regional accounts with account executives.
  • Maintain customer satisfaction and accountability through consultative selling.
  • Identify market potential through lead generation and qualification.
  • Accurately identify, monitor and forecast sales and marketing trends for key business segments.
  • Develop short-term, mid-term and long-term business plan for sales department.
  • Complete appropriate business activity reports and forecasts as required.
  • Review and adjust metrics to monitor sales/market share change.
  • Expand sales in existing accounts by introducing new products and services; developing new applications.
  • Achieve sales operational objectives by contributing information and recommendations to overall strategic plan. Monitor competitive products and feedback from market to forecast accurately.
  • Assess sales staff with ride-along coaching, participating in client meetings and utilizing a check list to evaluate sales account executives in different situations. Offers and recommends appropriate training for the account executives.
  • Recommends creative ideas that improve the TV Station’s competitive position and revenue results. Develops creative and effective customer focused solutions using all media platforms.

  • :

  • Preferred Bachelor’s Degree in marketing or advertising.
  • Four years of Television sales management preferred.
  • Strong problem solving and analytical skills documented.
  • Good communicator who can sell ideas and solutions.
  • Must have strong time management and organizational skills; candidate must be able to work in a fast paced and evolving environment.
  • Demonstrated interpersonal and leadership skills for motivating staff and maximizing revenue performance.
  • Proficient with Excel, Word, One Domain, Matrix, Wide Orbit Sales, Wide Orbit Traffic-(preferred) and qualitative data (Scarborough or Stowell).
  • Documented record of exceeding activity and revenue goals.

Job Requirements

 

Job Snapshot

Employment Type Full-Time
Job Type Marketing
Education Not Specified
Experience Not Specified
Manages Others Not Specified
Industry Art - Photography - Journalism
Required Travel None
Job ID 32685
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Local Sales Manager


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