Interline Brands - Associate Brand Manager
Company Overview
Interline Brands, Inc. was created when Wilmar, Barnett and Sexauer — sharing a common set of goals — merged into one organization. Each of these former companies managed different catalog titles or “brands” that market a wide range of MRO (maintenance, repair, and operations) products to many different types of customers in the U.S. and abroad.

Because our customers trust these brand names, Interline allows each brand to maintain its identity and loyal customer base. At the same time, each of Interline’s brands can now make significant improvements in sales, efficiency, technology, and customer satisfaction by being part of the Interline family.

For example, we can now offer same-day or next-day delivery of the products in all of our catalogs to customers across North and Central America via our many distribution centers.

Today, Interline Brands is a clear leader in the distribution of MRO products, and each of our brands can take advantage of our many resources.
Associate Brand Manager
7/14/2014
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Company: Interline Brands, Inc Contact: Not Available
Location: Jacksonville, FL 32207 (map it!Map it!) Phone: Not Available
Base Pay: N/A Fax: Not Available
Employee Type: Full-Time Email: Not Available
Industry: Industrial Ref ID: 19155347
Manages Others: Not Specified
Job Type: Marketing
Req'd Education: Not Specified
Req'd Experience: Not Specified
Req'd Travel: Not Specified
Relocation Covered: Not Specified
Job Description

Position Objective: The role of the marketing department is to increase the frequency and relevancy of customer touch points in order to increase sales and market share within the relevant end user market (Institutional, Multi-family, Residential).  To assist in this objective, the Associate Brand Manager will support the Brand Manager in the implementation of marketing plans for assigned brand responsibilities.

Job Requirements

Essential Duties and Responsibilities include the following.  Other duties may be assigned.

  • Work with Brand Manager to develop marketing campaigns that will optimize customer experience and increase retention/loyalty
  • Maintain Residential Integrated Campaign Calendar to ensure marketing campaigns are executed in a timely manner
  • Communicate and work closely with marketing team to accomplish established goals for product and promotional messaging
  • Work closely with merchandising team, sales, business development and marketing support functions to develop and execute multi-channel vendor/product campaigns     
  • Work cross functionally to help execute Brand catalog development
  • Perform analysis of past campaigns to gauge effectiveness and develop insights
  • Execute traffic workflow on daily and long-term projects to ensure proofing requirements are met
  • Act as a liaison and internal resource for Brand’s sales team
  • Research competitive trends and customer insights
  • Perform at maximum efficiency in order to stay on the established production schedules


KNOWLEDGE & SKILLS:

To perform this job successfully, an individual must be able to perform each essential duty to the best of his/her ability. The requirements listed are representative of the knowledge, skill and/or ability required.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 

QUALIFICATIONS:

  • Experienced and understands brand principles of customer centricity, customer insight gathering and content creation
  • Experienced and understands the integrated nature of social media, e-commerce, direct marketing, advertising and database management/analytics
  • Highly proficient in Microsoft Office; particularly Microsoft Excel (formulas, formatting and pivot tables)
  • Demonstrated ability to research unfamiliar topics and write about them clearly and conciselyA
  • Aptitude to quickly learn internal database and software programs is essential
  • Proven ability to multi-task and manage a variety of projects in a high production environment, with limited oversight
  • Ability to work well and communicate verbally with people at all levels, and across departments.
  • Strong attention to detail in order to effectively proofread files and documents is essential
  • Strong interpersonal skills

EDUCATION AND/OR EXPERIENCE:

Requires a bachelor’s degree in Business, Management, Marketing, Ecommerce or a related field degree; The ideal candidate has 3-5 years relevant job experience.

COMMUNICATION SKILLS:

Collaboration abilities, teamwork and interdepartmental communication skills are critical to the success of this position.

COMPUTER SKILLS:

Must be proficient with PC Platform. A thorough grasp of Microsoft Excel is essential to this position.

REASONING ABILITY:

Sound business reasoning and the ability to use facts to make profitable decisions is required.

CERTIFICATES, LICENSES, REGISTRATIONS

None required.

PHYSICAL DEMANDS:

This is an office-based position.  Proper ergonomic furniture and equipment is supplied.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

WORK ENVIRONMENT:

An office environment with partitions, providing individual workspace.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.


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