Marketing Manager III - M&T Sponsorship Manager
M&T Bank    |    Baltimore, MD    |    11/23/2014
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Job Posting:  Aug 11, 2014, 1:37:41 PM
Unposting Date:  Ongoing
 Position: M&T Sponsorship Manager
Location:  Baltimore, MD                       
Looking for an experienced, dynamic, creative, highly-motivated person to manage a portfolio of partnerships for M&T Bank – including high profile relationships with the Baltimore Ravens and the Buffalo Bills. This person will build and maintain strong relationships for the Bank with our partners and across the industry, develop creative activation programs, execute them at world-class level and measure and communicate the value they bring to the Bank. Responsibilities include proposal review and evaluation, negotiations, activation/event planning, execution, analytics, compliance/legal management, budget control and performance reporting, management of external partners and agencies, and interfacing with internal stakeholders to ensure each sponsorship property is fully leveraged in a world-class manner.
Key Responsibilities
Sponsorship Portfolio Management

•         Active management of existing partnership commitments

•         Evaluation and recommendation of existing and new opportunities

•         Continuous performance evaluation of sponsorship activities
Activation Planning and Execution

•         Overall project management of contractual commitments and annual activation plans

•         Engage internal business partners and agencies to coordinate execution

•         Communication planning and execution for all activities 

•         Provide counsel and support to regional teams and business lines evaluating sponsorship opportunities
Partnership Relationship Management

•         Manage relationships with key partners including The Baltimore Ravens and    The Buffalo Bills
Budget Management

•         Manage budgets, billing and forecasting for sponsorship activities

•         Preparation and presentation of sponsorship budgets as required
Contract Negotiation and Administration

•         Manage contract negotiations with external vendors

•         Coordinate negotiations and contracts with legal counsel

•         Coordinate internal and external compliance requirements
      Cross-functional Relationship building and management          

•         Work closely with Marketing Communications Department partners on advertising and promotions plans and initiatives surrounding the sponsorship

•         Work closely with external agencies to ensure proper resources and coverage of sponsorship activities, as well as external vendors for promotions, signage, associations, and event management

•         Work with lines of business to ensure organizational alignment on sponsorship properties
Desired Skills and Experience
Minimum Qualifications
Bachelor’s degree in Marketing or equivalent in work experience.
Minimum ten year’s experience in managing a marketing function.
Minimum seven years supervisory experience.
About M&T
At M&T, we strive to be the best place our employees ever work, the best bank our customers ever do business with and the best investment our shareholders ever make. So when looking to advance your career, look to M&T.  As a top 20 US bank holding company and one of the best performing regional banks in the country, we offer a wide range of performance based career development opportunities for talented professionals. And through our longstanding tradition of careful, conservative and consistent management and a strong commitment to the communities we serve, we continue to grow with a focus on the future. 

"M&T Bank Corporation is an Equal Opportunity/Affirmative Action Employer for Minorities/Females/Individuals with Disabilities/Veteran Status”


Employment Type: Full-Time
Base Pay: N/A
Other Pay: N/A
Industry: Banking - Financial Services
Education: 4 Year Degree
Experience: Not Specified
Manages Others: Not Specified
Relocation: Not Specified
Required Travel: Not Specified
Job ID: 3CW4C
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  • Marketing Manager III - M&T Sponsorship Manager @ M&T Bank