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Marketing Manager

Job Description


Our client is currently seeking a driven and ambitious Associate Marketing Manager, Category Development to join their team. This is a unique opportunity for a highly motivated professional who has a go-getter attitude.

1) Prepare in-depth analysis of segment-specific data to understand business performance and contribute strategic insight and recommendations to the marketing and sales teams, including measurement, quantification and evaluation of the success of various marketing, retail and supply chain initiatives
2) Identify customer/category trends, cross-category dynamics, department best practices, consumer purchasing insights, customer business results, category management and opportunities for growth
3) Assist in continuous enhancement of an effective and efficient reporting system designed to leverage category management and primary and secondary information resources
4) Utilize and provide guidance to syndicated data and other resources (IRI, Spectra, etc.)
5) Facilitate the integration of category insights for brand and customer planning
6) Use insights to develop optimal assortment and planograms for company's categories and brands
7) Develop new item and core distribution guidance based on category and shopper insights
8) Execute and provide support with brand marketing programs, as assigned, to include promotions, events, advertising, POS materials, product development, etc.
9) Research and provide consumer and market trends information on an ongoing basis
10) Manage the relationships with the vendors and the associated budget for this technology/information
More questions? Want to know the Salary range? Keep reading.

The best way to get more details is to click ‘Apply’, upload your resume, and ENTER YOUR QUESTIONS in the ‘Cover Letter’ field. A recruiter will call you and answer all of your questions (if they feel you are a fit for the role). Your resume will be kept CONFIDENTIAL – we respect your privacy. Our Recruiters are more likely to respond to your questions if they know you are *seriously* interested, and prefer to know a little bit about your background before calling.



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TAGS: Food Jobs, Beverage Jobs, Food Careers, Meat, Dairy, Baked Goods, CPG, Bakery, Beef, Vegetable, Fruit, Snacks, Cream, Cheese, Ingredients, Wine, Candy, Confectionery, Bread, Bagel, Nutraceutical, Kraft, Grocery, Supply Chain, Manufacturing, Operations, Quality Assurance, QA, QC, Sanitation, Logistics, Maintenance, Engineering, Engineer, Food Science, Beverage Careers, Food Manufacturing, Food Processing, Food Science, Restaurant, Fresh Produce, Organic Foods, Food Industry, Beverage Industry, Frozen Dessert, Frozen Food

Job Requirements


1) University degree is required (preference will be given to those with degree in relevant field, though all candidates are welcome and encouraged to apply)
2) Appropriate full-time work experience is mandatory (no students or fresh graduates please)
3) Recent experience in the foodservice industry is strongly preferred
4) Preference will be given to people who have recent experience in marketing management

If you imagine yourself working for an excellent company whose employees believe in team work and making great contributions to the industry, this could be a golden opportunity for you.

Job Snapshot

Post Date 4/13/2014
Location Baltimore, MD
Employment Type Full-Time
Job Type Sales, Business Development, Marketing
Education Not Specified
Experience Not Specified
Manages Others Not Specified
Industry Food, Consumer Products, Manufacturing
Required Travel Not Specified
Job ID USA-5966
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