CareerBuilder.com is an effective way to advertise your open positions. By extending its recruitment efforts online with CareerBuilder.com, we’ve seen a significant increase in the quality and quantity of applicants. As a result, we are able to fill our positions quickly with the right candidates. Additionally, the individuals we've worked with at CareerBuilder.com are wonderful. They are friendly and quick to assist us.
Lacey Rush, Human Resources
First State was founded in 1887 and currently serves customers through more than 70 offices located throughout Tennessee. First State strongly emphasizes real individual community autonomy and provides quality community financial services.
First State offers full-service personal and business banking, specialized mortgage lending, customized consumer lending, indirect lending, extensive insurance services, trust services and competitive investment options.
First State, like most professional organizations, wants to find the strongest candidate to represent the company. When assessing possible partners for recruitment advertising, First State strongly based its decision on who can provide the best quality and quantity of candidates, as well as give them a high level of customer service. First State wanted a partner who would understand its business and be very responsive to its needs, as well as provide positive results.
The First State and CareerBuilder.com case study is a win-win story where the partnership's success has emerged only in the past year. Previously, First State used local newspapers and some online ads to recruit candidates. Unfortunately, although the local newspaper was a good way to communicate to the local market, its results were not as effective as First State desired.
The advertising space for job postings was limited, so First Stated could not communicate detailed qualifications for the positions. Additionally, the online advertising First State used wasn't well recognized, and therefore, it didn't bring in the right audience for its open positions. Overall, applicants did not have the necessary experiences First State needed.
Today, First State and CareerBuilder.com have a strong relationship. By working closely with an Account Manager, First State now has a user friendly and successful online recruitment process incorporated into its recruitment strategy for its 29 branches. First State immediately saw applicant flow increase significantly by using key words and formatting its account manager suggested.
Additionally, by taking advantage of the screener questions and setting specific standards, it made selecting qualified candidates faster and easier. The online recruitment process not only resulted in saved time, but it allotted for good applicants to be placed into folders, where First State could reference them for other positions.
As a result of utilizing CareerBuilder.com, First State recognized outstanding results:
"The CFO and President are very happy with CareerBuilder.com. From a financial perspective, we've had substantial costs reductions while providing access to lots of qualified resumes with just a click of a mouse. CareerBuilder.com allowed us to use one media for recruitment and save us significant time and effort."
"We feel CareerBuilder.com is an effective way to advertise your open positions and brand your company. The pre-screening function has allowed us to maintain a qualified applicant database that we can reach out to when there are positions to fill. Additionally, everyone we have worked with has been great and quick to respond. Pro Clean has seen a reduction in initial recruitment spent, but an increase in applicant flow."
"Working with CareerBuilder has been fantastic. They are right on top of things and available to answer my questions and provide pointers and ideas to make my recruiting efforts more effective and efficient. As a result, the quality and quantity of applicants has considerably increased while our recruitment costs have significantly decreased."