We feel CareerBuilder.com is an effective way to advertise your open positions and brand your company. The pre-screening function has allowed us to maintain a qualified applicant database that we can reach out to when there are positions to fill. Additionally, everyone we have worked with has been great and quick to respond. Pro Clean has seen a reduction in initial recruitment spent, but an increase in applicant flow.
Don Zerivitz, President
Pro Clean Building Maintenance, a commercial cleaning and building maintenance company has been keeping office buildings, banks, television stations, manufacturing facilities, and warehouses clean and healthy for over 19 years.
Pro Clean is locally owned and managed in central Florida. To achieve the best results for customers, Pro Clean follows a special cleaning system called Operating System 1 or OS1 where everything is pre-measured and standardized.
Pro Clean Building Maintenance, similar to other service sector companies, competes for qualified candidates. Pro Clean requires a steady pool of qualified candidates since there is typically no overlap between individuals leaving and people being properly trained to compensate for the loss.
When assessing possible partners, Pro Clean strongly weighs its decision on as the time-to-hire and quality of applicants. Time-to-hire is extremely important to the bottom line because less time it takes to fill open positions, the faster Pro Clean can service its customers. Pro Clean also wanted a partner that would provide qualified applicants and simplify its online recruiting process.
The Pro Clean Building Maintenance and CareerBuilder.com case study is a win-win story where the partnership's success has emerged only over the past year. Previously, Pro Clean recruited through local newspapers and online job boards. Unfortunately, the response rate for local papers started deteriorating as costs increased.
Additionally, these methods didn't allow for the advertising flexibility Pro Clean needed. As Pro Clean further extended its recruitment efforts to online, it merely drove traffic to the corporate Web site or its 800 number.
Today, CareerBuilder.com is an integral part of Pro Clean's recruitment strategy. In addition to its direct recruiting efforts, CareerBuilder.com provides Pro Clean a simple online source for recruitment and management of applicants. By utilizing the screener question and branding products, Pro Clean receives a constant pool of qualified candidates.
Additionally, by utilizing branding products like Video Branding to extend its online employment brand, Pro Clean increased the number of applications and decreased its time-to-hire.
As a result of utilizing CareerBuilder.com, Pro Clean Building Maintenance recognized outstanding results:
"CareerBuilder.com is an effective way to advertise your open positions. By extending its recruitment efforts online with CareerBuilder.com, we’ve seen a significant increase in the quality and quantity of applicants. As a result, we are able to fill our positions quickly with the right candidates. Additionally, the individuals we've worked with at CareerBuilder.com are wonderful. They are friendly and quick to assist us."
"The CFO and President are very happy with CareerBuilder.com. From a financial perspective, we've had substantial costs reductions while providing access to lots of qualified resumes with just a click of a mouse. CareerBuilder.com allowed us to use one media for recruitment and save us significant time and effort."
"Working with CareerBuilder has been fantastic. They are right on top of things and available to answer my questions and provide pointers and ideas to make my recruiting efforts more effective and efficient. As a result, the quality and quantity of applicants has considerably increased while our recruitment costs have significantly decreased."