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Swedish Match
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Swedish Match is a global Group of companies with a broad assortment of market-leading brands in smokeless tobacco products, cigars, pipe tobacco and lights products. Sales amounted to 12,911 MSEK in 2006 and the average number of employees was 12,465.

Business concept

Swedish Match is a unique tobacco company, using its world leading brands and niche tobacco products to work in growing markets in harmony with current social and consumer trends. Read more about our strategies.

Product area

Swedish Match has five different product categories - snus/snuff, cigars, chewing tobacco, pipe tobacco and lights. Brand-building and product broadening are cornerstones in the Groups efforts to achieve organic growth. The Company sells products in more than 100 countries, with production units in 11 countries.

The markets for snuff/snus and cigars have been growing in both sales an volume terms over the past several years, while the markets for chewing tobacco, pipe tobacco, and lights have been declining. Swedish Match also distributes third parties tobacco products on the Swedish market. Swedish Match generates approximately half of its sales and more than two thirds of its operating income from snuff and cigars.

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Company Quick Look
 
Number of employees: 1,100
Year founded: 1915