About Palm Springs
Though Palm Springs today is known as a luxurious vacation spot where many of Hollywood’s biggest names once played, the city is just one part of a valley of unique communities stretching eastern from the snow-capped San Jacinto mountains. The area attracts more than just retirees, including a wealth of young professionals and families who benefit from the clean air and blue skies.
The Palm Springs market is composed of nine cities and several unincorporated communities, each offering a wide variety of housing for all income levels. Since 1981, the population has more than doubled, bringing the median age of the valley to 36. Of particular interest is the fact that this area, occupying only 640 square miles, boasts more than 96 golf courses.
Prestigious events and hometown festivals contribute to the market’s mystique and economy, having more than a $90 million economic impact. These include nationally televised, corporate-sponsored events such as golf's Bob Hope Chrysler Classic and Nabisco Dinah Shore Golf Tournament and the Newsweek Champions Cup and Evert Cup tennis tournaments, as well as popular local events such as the Indio International Tamale Festival, the La Quinta Arts Festival and the Riverside County Fair and National Date Festival. Other noteworthy events are the Nortel Palm Springs International Film Festival, The Skins Game and The Agua Caliente Heritage Festival.
Median family household income:: $33,384
Median age: 38.3
Key area colleges: College of The Desert, California State University San Bernardino satellite campus. (California State University San Bernardino is 60 miles west, as is University of California Riverside)