Site Optimization Analyst - Philadelphia

Philadelphia based media and entertainment firm is looking for a Search Engine Optimization Analyst.

Responsibilities include:

• Running various Web Analytics reports including heavy custom reporting using Omniture Site Catalyst and Test & Target
• Conducts competitive analysis on keyword, link
• Understands and helps manage multivariate testing across a variety of media including websites, mobile and cross-platform applications
• Executes research and conversion reports for the UI group and provides presentations on key learnings and business intelligence to help shape effective optimization strategies and creative direction
• Executes MVT and BT business cases and strategies and provides deliverables between UI, product and development to ensure testing is robust and flawless

Refer to Job#17252- CB word attached resume to Jamie Bernard, [Click Here to Email Your Resumé] or register online at www.analyticrecruiting.com choosing Jamie Bernard as your contact recruiter.

•  3 years of of web consulting, e-commerce, or online marketing experience (in online media, a plus)
• Prior experience in Search Engine Optimization and working with designers, information architects and IT staff to build and maintain SEO best practices within a web architecture
• Prior experience developing and executing A/B and Multivariate testing, targeting and recommendation engine implementations.
• Experience working with web analytic software, such as Google Analytics, Omniture, HBX, NetTracker, ClickTracks, or WebTrends, a plus
• Experience with audience measurement and competitive intelligence tools, such as HitWise, Nielsen NetView, Comscore or Compete.com