Job Snapshot
Location:
Baltimore, MD
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Base Pay:
$47,000 - $50,000 /Year
Industry:
Internet - ECommerce
Not for Profit - Charitable
Computer Software
Job Type:
Information Technology
Marketing
Nonprofit - Social Services
Experience:
At least 4 year(s)
Contact Information
Ref ID:
e-marketing manager
Description
Web Development Manager
If you're experienced in e-marketing strategies and tactics and possess expertise using internet marketing tools, United Way of Central Maryland (UWCM) has a career opportunity that's just right for you.
Position Summary:
Our marketing team is focused on building a more robust Shareyourself.org external volunteer website, making our Emerging Leaders United initiative more viral and, with the arrival of the Community Issues Management web tool, transitioning our website into an information portal that non-profits and governments will use for research and decision making.
Responsibilities:
- As e-Marketing Manager you will be instrumental in developing new marketing techniques and new media to reach our donor base at the workplace and at home through blast emails, viral marketing, social networking and other e-marketing communications.
- As a key member of the best nonprofit marketing team in Baltimore you will implement marketing opportunities for the United Way brand and its core products and manage the development and content of UWCM's external website.
- You will report directly to the Vice President, Marketing and Communications and work closely and collaboratively with colleagues in each of our departments to ensure that your materials tell just how donor contributions translate into community impact.
And best of all, when you go home at the end of a long day, you can feel confident that your hard work contributed to a better central Maryland community. Join us if you enjoy juggling multiple priorities and if you are that person who wants to make a difference.
Necessary state-of- the-art competencies include:
- Web development and analytics
- Search engine marketing
- E-mail and banner advertising
- Social media
- Organic search engine optimization - SEO
Requirements
Web Development Manager
Qualifications:
Qualifications:
-
Bachelor's degree and a minimum of 4 yrs experience in marketing (internet and direct marketing concentration).
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Experience with nonprofits a plus.
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Strong communication skills
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Ability to identify and pursue partnership opportunities
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Ability to manage multiple tasks in a fast paced environment
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Adept at coordination of people, tools and facilities to reach a goal.
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Must have thorough knowledge of web marketing tools in both the design and development areas including but not limited to:
grpahic design, graphic designer, SEO, imternet marketing, web analytics, social media, social networking, viral media, email campaigns, web development, e-marketing, emarketing, e marketing
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