Company Overview

News America Marketing® is the nation’s leading marketing services company with over $1 billion in annual revenue. We offer advertisers a broad portfolio of in-store, home-delivered and online media that helps brands stand out in today’s cluttered marketplace. Our powerful advertising and promotion programs—united under the SmartSource® brand name—are relied upon by the country’s largest packaged goods manufactures for their unparalleled consumer reach.

Parent Company

News America Marketing is a subsidiary of News Corporation, one of the world's largest media and entertainment companies. News America Marketing's sister companies include:

  • Twentieth Century Fox Film Corporation
  • Fox Broadcasting Company
  • HarperCollins Publishers Inc.
  • New York Post
Senior Coordinator, Marketing
11/5/2009
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Job Overview
Company: News America Marketing
Location: map it!US-CT-Wilton
Base Pay: N/A
Employee Type: Full-Time
Industry: Advertising
Consumer Products
Printing - Publishing
Manages Others: No
Job Type: Customer Service
Admin - Clerical
Marketing
Req'd Education: 4 Year Degree
Req'd Experience: 1 to 3 years
Req'd Travel: Not Specified
Relocation Covered: Not Specified
Contact: Not Available
Phone: Not Available
Email: Send Email Now
Fax: Not Available
Ref ID: Not Available
Job Description
  • Launch New Services – Support the development and launch of new products and services to enhance the News America portfolio, e.g. SmartSampling.

 

  • Marketing Analysis – Actively provide News America sales force with broad range of analyses, including return-on-investment and IRI/Syndicated Data (SmartNet).

 

  • Presentation Development – Support manager in development of content/key ideas for broad range of sales materials including key client presentations

 

  • Client Visits – Support selling effort by actively participating with our sales force at key client meetings/conference calls

 

Job Requirements
  • Competitive Tracking – Play lead role in translating competitive tracking data into actionable sales leads for News America sales force


  • Creative Ideation - Develop creative recommendations in response to a wide array of client challenges


  • Project Management – Support manager in the management of a variety of key marketing projects


  • Sales Training – Take primary responsibility with delivery of Tier 1 training and New Hires Orientation
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