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Company: |
Dean Foods |
Location: |
US-TX-Dallas
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Base Pay: |
N/A |
Other Pay: |
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Employee Type: |
Full-Time |
Industry: |
Other Great Industries |
Manages Others: |
Yes |
Job Type: |
Marketing |
Req'd Education: |
Graduate Degree |
Req'd Experience: |
At least 5 year(s) |
Req'd Travel: |
Up to 50% |
Relocation Covered: |
Yes |
Reference ID: |
1104 |
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Contact: |
Not Available |
Phone: |
Not Available |
Email: |
Send Email Now |
Fax: |
Not Available |
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Dean Foods is one of the leading food and beverage companies in the country. We are the largest processor and distributor of milk and other dairy products. Through our WhiteWave Foods division, we are also the nation's leading manufacturer of soymilk, organic milk and other organic foods. We operate more than 100 plants in the United States and employ more than 26,000 people.
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| Manager, Marketing Research & Analytics |

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ENTER JOB DESCRIPTION
- Implement, improve and update FDD's marketplace performance.
- Develop fact-based plans for marketing spend, business case and pricing actions.
- Lead development of standardized metrics and operating principles.
- Assist in development of general principles that guide investment of marketing funds.
- Lead and direct vendors to provide fact-based insights to the marketing and selling teams for strategic and tactical business issues.
- Manage areas such as spending management, market structure, optimizing retail execution, pricing elasticity and price and promotions optimization projects.
ENTER JOB REQUIREMENTS
- MBA highly desirable, Quantitative Methods (preferred)
- 8 -10 years experience in Analytics -- modeling and analyzing consumer brands using state of the art techniques and systems, in CPG industry preferred
- Develops strong interactive relationships with marketing and sales personnel
- Thrives in an entrepreneurial, fast-paced environment
- Requires deep understanding of marketing research techniques and applications.
- Responsible for developing and team relationships with suppliers and partner vendors
- Comfortable interacting with senior leadership
- Demonstrated analytical acumen utilizing a variety of information & tools (IRI< Spectra, panel data, Mintel, etc,)
- Strong presentation, platform and communication skills
- Proficient in MS Office (Excel, Word, PowerPoint).
- Ability to manage multiple priorities.
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