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Since 1906, people just like you have come to know Kellogg as a company they can rely on for great-tasting, high-quality foods. With 2006 sales of almost $11 billion, Kellogg Company is the world’s leading producer of cereal and a leading producer of convenience foods, including cookies, crackers, toaster pastries, cereal bars, frozen waffles and meat alternatives.
At Kellogg Company, we’re dedicated to the things that set us apart and make us better. With different backgrounds, cultures and experiences, everyone brings something valuable to our team. We thrive on the diverse talents of our employees, and we expect all of our team members to respect those talents. There’s always a better idea just around the corner and, with support, creative thoughts become brilliant working solutions. At Kellogg Company, it’s all about being yourself, being accepted, and being successful.
Kellogg Company is seeking a Senior Manager, Global Digital Analytics in Global Marketing. Responsibilities include, but are not limited to:
1. Identify and distill digital consumer insights from disparate sources into actionable intelligence; assist in keeping the marketing teams informed of findings that impact target audience
2. Develop and oversee quantitative analyses and predictive modeling on projects across multiple global and regional brands.
3. Collaborate with marketing teams and external partners in the development and implementation of standardized global digital marketing benchmarks and metrics.
4. Communicate all aspects of a specific project: design, findings and conclusions, write and deliver all final presentations, handle all communication with marketers and external partners.
5. Provide consultation on developing and/or using digital consumer and market research
6. Provide leadership in developing and communicating analytic strategies for marketers.
7. Identifies and helps solve problems and supporting solutions; makes timely decisions.
With 2008 sales of nearly $13 billion, Kellogg Company (NYSE:K) is the world's leading producer of cereal and a leading producer of convenience foods, including cookies, crackers, toaster pastries, cereal bars, frozen waffles, and meat alternatives.
The company's brands include Kellogg's�, Keebler�, Pop-Tarts�, Eggo�, Cheez-It�, All-Bran�, Mini-Wheats� Nutri-Grain�, Rice Krispies�, Special K�, Chips Deluxe�, Famous Amos�, Sandies�, Carr's�, Bear Naked�, Kashi�, MorningStar Farms�, Gardenburger� and Stretch Island�. Kellogg products are manufactured in 19 countries and marketed in more than 180 countries around the world.
Kellogg Company is an Equal Opportunity Employer who strives to provide an inclusive work environment that involves everyone and embraces the diverse talent of its people.
Kellogg EOE M/F/D/V
Four to six years of marketing/market research required. Preferred qualifications would include two to three years of market research/social marketing and strategy development.
Educations:
Bachelor's degree in marketing, business, information systems, or a related field is required. An MBA or a master's degree in a related field is preferred.
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