Student Relations Marketing Specialist
11/6/2009
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Job Overview

Company: Pearson
Location: map it!US-MA-Boston
Base Pay: N/A
Employee Type: Full-Time
Industry: Printing - Publishing
Manages Others: No
Job Type: Sales
Req'd Education: Not Specified
Req'd Experience: Not Specified
Req'd Travel: Not Specified
Relocation Covered: No
   
Contact: Human Resources
Phone: 000
Email: Send Email Now
Fax: 000
 
Ref ID: ncs-00029281
 

Company Overview

At Pearson, we believe education-lifelong, from childhood through our working lives and into our golden years-will be one of the great growth industries of the 21st century.

Not all education happens formally in a classroom. Much of learning takes place on the job. Much of it occurs in the process of entertaining ourselves. Much of it evolves through what we read. Much of it comes from talking to others about what they have read, learned or interpreted.

So, we're building an education company to suit that world.

We want to be the biggest, most effective and the most valuable. But primarily, we want to remain the kind of company that focuses on people becoming more able to learn in different ways, more able to get a job, more able to move on in their careers.

We want to help others make better decisions, understand new concepts, use their intellect to solve problems and simply draw more out of life.

Job Description

Pearson is an international media company with market-leading businesses in education, business information and consumer publishing. Pearson's education business represents about two-thirds of the company, and Penguin publishing and the Financial Times make up the balance. With more than 33,000 employees based in 60 countries, we are a family of businesses that draws on common assets, processes and shares a common purpose: to help our customers live and learn.

At Pearson Education quality and excellence converge in a $4 Billion publishing powerhouse. Pearson Arts and Sciences, an innovative higher education publishing division of Pearson Education and a market leader, is committed to improving grades and course outcomes with powerful and flexible educational solutions for instructors and students. With a focus on Math, Science, Social Sciences & Humanities, Pearson Arts and Sciences provides a host of solutions for today's classroom.

Pearson is an Equal Opportunity Employer M/F/V/D, and a member of E-Verify.


This position is responsible for managing the development and day-to-day activities of the Student Relations programs. The Student Relations Marketing Specialist (SRMS) will be involved with the communication of Student Relations program objectives and successes internally at Pearson as well as through external channels to reach the general public. The SRMS will assist in development of strategic marketing programs to drive student participation in Pearson Student Relations programs.

In addition, the SRMS will be involved in recruiting for, training of, and managing the Pearson Campus Ambassador (PCA) program throughout the year.

Working with the product teams, Director of Student Relations, and the CMO, the SRMS will help to determine and utilize social media tools and services to reach out to students for branding, awareness and participation in Pearson Student relations programs.

SCOPE AND IMPACT OF JOB
Dollar responsibilities (budget and/or revenue)

Budgets include: Personal travel & expense, PCA budget

Supervisory responsibilities (direct and indirect)

Direct supervision of the Pearson Campus Ambassadors. Indirect supervision of the Pearson Student Advisory Board.

Job Requirements

Three years of publishing experience or working directly with college students preferred.

BA required.

Skills
Ability to recruit, hire, and train Campus Ambassadors are needed to scale the program. Excellent organizational, presentation, and inter-personal skills needed to strategize ideas in a team environment. Leadership and management skills are necessary to motivate PCAs. Outstanding communication skills are critical as the SRMS will be working closely with a wide variety of internal departments at Pearson as well as working with a broad representation of our customer base.
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