We are currently looking for a Analyst-Media Planning and Media Researcher for our client in Washington DC.
Description: - Develops interactive advertising campaigns in an effort to maximize departmental revenue to attain annual sales goals.
- Additionally, this position utilizes interactive advertising research efforts to support ongoing sales activity and identify competitive advantages and its online audience and various properties.
- The individual provides ongoing campaign support to ensure revenue is maximized.
Responsibilities include:
- Demonstrates in-depth knowledge of online advertising and serves as a resource for others
- Responsible for the development of targeted media plans for advertising prospects and clients
- Works with sales staff to maximize campaign results on an on-going basis
- Maintains current information on inventory availability, pricing and the launch of new products across the family of brands
- Utilizes media research tools such as comScore and Nielsen
- Maintains an understanding of other advertising media opportunities
- Facilitates the development of custom advertising opportunities
- Develops or contributes to sales presentations and marketing materials
- Prioritizes workflow to ensure all tasks are completed by the stated deadline
- Maintains a high-level of internal and external client-service orientation.
- Ability to use Operative and Salesforce to keep a current representation of the sales pipeline
- Use web analytics tools to provide insights
Minimum Qualifications and Work Experience: - 1 - 3 years combined marketing program development or advertising experience
- Excellent oral & written communication, negotiation and presentation skills
- Strong attention to detail and follow through
- Competency in financial analysis, planning and modeling
- Experience with working against tight deadlines
- Experience in sales operations
- BA/BS
Required Skills at a Novice Level: - Communication, Microsoft Word, Microsoft Excel, Analytical skills, Microsoft Visio
- Business Analyst.
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To view all jobs at PDS Tech, please check out our website
www.pdstech.com To apply, click the "Apply" button, or submit your resume to
[Click Here to Email Your Resumé]: ATTN: Deepa Jha and please reference the job number 09007330 in the subject line.
EOE M/F/D/V
(Equal Opportunity Employer Minorities/Female/Disabled/Veteran)
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Founded in 1977, PDS Tech, Inc. is one of the nation's premier specialty staffing firms with 31 offices nationwide. We offer a full range of benefits including health insurance, paid holidays, weekly payroll, 401k, completion bonuses, as well as training and can customize a comprehensive and flexible benefit program that will meet or exceed your expectations as a contractor. Availability of benefits may vary by position and client.
PDS specializes in Engineering and IT arenas including Aerospace, Defense, Electronics, Telecommunications, Automotive, and Energy just to name a few. Our reputation, track record, and years of continuous growth reflect the commitment to quality that our employees and clients experience first-hand.