Interactive Marketing Coordinator

About Us

Join Direct Agents, Inc., an award-winning interactive advertising agency based in Soho, New York City.  Enjoy working in our dynamic, fast paced environment with our highly knowledgeable and experienced team members.

Direct Agents is a full service interactive advertising agency specializing in performance marketing, media buying, and lead generation.  Our client roster includes many top online advertisers, who come to Direct Agents for our credibility, expertise and strong relationships in the online media industry.  These clients include Servicemaster, Scholastic, Direct TV, Blockbuster,  Accuquote and many more.  Some of our media partners include many of the top 100 web properties including MSN, Yahoo, Facebook, and Google and other leading new media platforms.  

Direct Agents has consistently been mentioned as one of the fastest growing private companies in America, most recently by Inc., as a member of the Inc. 5000, as well as Entrepreneur Magazine, USPAAC, and India Times. 

Job Description of Interactive Marketing Coordinator

Ideal Candidates

We are currently seeking a candidate for our Marketing team. Members of the marketing team perform a variety of functions to maintain and improve Direct Agents Marketing strategy.  This is a mid-level position with excellent growth opportunities.

Responsibilities of Interactive Marketing Coordinator

Candidates will manage day to day marketing initiatives, as well as conceptualize and implement marketing initiatives. Responsibilities will include:

• Develop and execute marketing initiatives to recruit and retain large brand clients both domestically and internationally
• Contribute to overall company marketing team performance by providing innovative ways to represent the Direct Agents brand.
• Develop promotions for all divisions of the Direct Agents business services by utilizing PR and social media platforms     
• Track reporting and progress of programs, and optimizing as necessary to meet company client growth goals.
• Compile and analyze monthly performance trends and propose changes to marketing plans
• Help setup and execute company promotions at industry tradeshows.  This will involve some administrative work in contracting vendors and coordinating logistics for each show.

As candidates gain experience, they will have the opportunity to take on new responsibilities and those that succeed may be asked to take on a management role. 

Requirements for Interactive Marketing Coordinator

• 3-6 years of  marketing experience with interactive agency or related industry
• Experience in Public Relations and writing press releases
• Bachelors Degree in Marketing/Advertising, Business, or Psychology
• Excellent oral and written communication skills
• Strong computer skills – thorough understanding of MS Office and web savvy
• Strong analytical skills – must be comfortable with MS Excel and data analysis
• Working knowledge of HTML and ability to research, understand and utilize other  basic internet technologies
• Strong time management skills – ability to prioritize and meet deadlines
• Diligent work ethic. Must be self-motivated and able to take the initiative to get the job done
• Ability to function in a team work environment

Compensation

• Competitive salary will be determined by experience. 
• Employer paid healthcare
• paid vacation
• 401K
• TransitChek.
• Marketing Internships are available as well.