Product Manager-Marketing

Birch Communications US-NC-Macon, Georgia 5/15/2013

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Job Description

Birch Communications is seeking a Product Marketing Manager for its office in Macon, GA. Relocation assistance is provided.

The Product Manager manages existing products & services as well as creating and integrating new products and product changes throughout Birch Communications.

In this role, the Product Manager conducts margin analysis, industry/market research, and in-life performance measurement to determine product demand, positioning, viability, and profitability.

The Product Manager will create formal business cases and product descriptions and work as a facilitator between the various internal organizations to ensure product policy and processes are negotiated, documented, and executed accurately. The Product Manager leads regularly scheduled meetings centered on system and operational requirements for product changes and new product development.

The Product Manager develops pricing, pricing changes and manages tariff updates in partnership with Legal & Regulatory. Pre-empts potential problems and provides effective solutions in reaction to the application of concepts, techniques, knowledge, or processes developed to support the new product or product change.

Essential Duties and Responsibilities include the following:
(Other duties may be assigned).

Manage in-life product performance: sales, margin, and churn, conducting extensive numerical analysis using company data.
Identify and present innovative and creative product solutions.
Project management of all product integration/launches/changes throughout implementation.
Identify the business and operational requirements based upon the business requirements & objectives of each product.
Display a high level of critical thinking in cross-functional process analysis and problem resolution for new and existing products.
Coordinate and build strong working relations with various internal organizations including; IT, Engineering, Sales, Marketing, Product Development, & Operations.
Lead the development, approval, training, and communication of new products/product changes and their associated customer, operational, system, & process impacts to the various internal organizations.
Develop & conduct specialized training on new products launched and raise awareness & application of relevant subject matter.
Monitor internal processes for efficiency and validity pre & post product launch/changes.
Provide support for other departmental projects as needed.
Participate in opportunities to develop both personally and professionally.
To meet/exceed and maintain service levels as assigned by management.
To meet/exceed expected reliability standards.
Uphold Birch Communications' company virtues.
Adhere to Corporate Compliance Policy.

Job Requirements

Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience Requirements:

Bachelors degree in business, marketing, engineering, science;
Two to five years marketing/product development and or telecommunications experience preferred;
Two to five years of spreadsheet-based numerical analysis;
Two to five years computer experience (internet, windows, database, etc.); and
Experience in product development, strategic planning, and implementation preferred.

Knowledge and Skill Requirements:

Excellent communication skills (verbal and written);
Advanced spreadsheet and numerical analysis skills: business cases, margin and cash flow analysis;
Ability to write and deliver training courses and materials;
Ability to exercise tact and good interpersonal skills;
Project management skills;
Group facilitation skills;
Time management skills;
Analytical skills;
Problem solving skills;
Ability to be pro-active with a sense of urgency;
Ability to read, understand and communicate technical documentation; and
Be a self-starter, a highly motivated person able to work in a fast paced environment that is continually changing.

Job Snapshot

Employment Type Full-Time

Job Type Management, Marketing

Education 4 Year Degree

Experience 2 to 5 years

Manages Others Not Specified

Relocation Yes

Required Travel Negligible

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