Location
:
So. San Francisco
This push pin is only accurate to city level. It does not reflect the exact job location.
Base Pay
:
$100,000 - $150,000 /Year
Employee Type
:
Contractor
Industry
:
Healthcare - Health Services
Pharmaceutical
Job Type
:
Marketing
Research
Health Care
Education
:
Graduate Degree
Experience
:
At least 3 year(s)
Contact Information
keywords: longitudinal data, patient-level data, marketing mix modeling, sas, promotion analysis, medical claims data, statistics
Major Responsibilities:
- Develop Marketing Mix models to optimize marketing spend. Create process for effective monitoring and decision making of marketing spends (10%)
- Develop and implement standard ROI principles/analyses and present results to Brand teams (25%)
- Make recommendations to Brand teams and other stakeholders on the effectiveness of different tactics (10%)
- Standardize measurement approach for programs common across business units (15%)
- Establish/maintain data and approaches to measure tactic interactions and cross-product impact (20%)
- Partner effectively with other departmental (MA&S) colleagues to provide holistic analytical insights (10%)
- Represent brand-specific MS approaches to the broader team to ensure consistent analytics across the portfolio. Proactively, learn from others and share methodologies/approaches for complex analyses (10%)
Refer to Job#18569 - CB send resume me to Jamie Bernard, [Click Here to Email Your Resumé] or register online at www.analyticrecruiting.com choosing Jamie Bernard as your contact.
Minimum:
- Master's or PhD degree in Business, Economics, Statistics, Mathematics, Physical Sciences or related field is required.
- At least three years analytical experience, preferably within pharmaceutical or biotech industry.
- Proficiency in analytical tools is required (e.g., SAS, SPSS, SQL or S)
- Demonstrated ability to structure and conduct analyses to generate insight and recommendations
Preferred Qualifications:
- Experience with secondary data: syndicated sales, promotional & marketing data, longitudinal patient-level data, payer data. Additional knowledge of primary market research or medical research data is a plus
- Experience using patient level data (medical/retail claims) to analyze treatment/usage patterns
- Relevant therapeutic area experience in Respiratory
- Experience working with Marketing teams
