The Webmaster / Web Designer designs and implements web pages, maintains content and oversees day-to-day management of the company website, and assures quality and filing integrity of web pages.

Duties and Responsibilities:

• Responsible for the design of company web pages, including graphics, animation and functionality.
• To develop web page infrastructure and application related to pages with more advanced graphics and features.
• To monitor web server and site technical performance.
• Implementing search engine optimization strategies.
• Management of Pay Per Click (PPC) campaigns to achieve optimum ROI (Return On Investment) for individual active search terms for each of the major search engines
• Set and ensure marketing campaigns achieve budgeted commercial targets
• Circulate efficient and accurate reporting, detailing results of each web marketing campaign and possible improvement
• Ensure regular communication and email contact with vendors and act as main point of contact
• Source and manage new revenue generating online marketing opportunities