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Do you have a passion for food? Want to make a delicious difference? Kraft Foods is a company that challenges and inspires you to achieve your best, rewards you with professional career development and personal satisfaction, and values who you are.
We make today delicious in about 150 countries where we sell our products. And, our employees can be seen in action in more than 70 countries. At Kraft Foods, we relish innovative thinking and fresh ideas -- we invite you to consider having a seat at the table.
INTRODUCING A NEW WAY TO BRING HOME AMERICA'S FAVORITE BACON
NEW Oscar Mayer Stay-Fresh Reclosable Tray Delivers Bacon Industry's First Packaging Innovation in More Than 80 Years
Madison, Wis. (May 30, 2007)
- Gone are the days when bacon packaging is difficult to open, messy to handle and cumbersome to store. America's favorite bacon just got better with
Center Cut Bacon in the new Stay-Fresh Reclosable Tray, a high-quality easy-to-store bacon package that keeps the last slice of bacon as fresh as the first.
OSCAR MAYER Deli Creations
Hot Sandwich Melt is a build-your-own sandwich complete with OSCAR MAYER Shaved meats, premium KRAFT cheeses, specialty sauces and an innovative sub roll that heats in the microwave for fresh baked taste in 60 seconds. Simply unwrap the quality sandwich ingredients, place them on the specially designed microwaveable tray, arrange the sandwich the way you want it and heat in the microwave for 60 seconds.
An Open and Closed Case
was the first to bring home the bacon when they introduced packaged, sliced bacon in 1924. The brand's latest packaging innovation won't take up additional space in the refrigerator, and its sturdy, easy open/easy close design cuts down on mess by allowing easy access to the bacon slices inside.
"We listened to people's concerns about traditional bacon packaging and designed the Stay-Fresh Reclosable Tray to help solve those issues," said Beth Goeddel,
senior brand manager. "We think our new packaging is the ‘best thing since sliced bacon' and are thrilled to provide an innovative and practical solution that sets the standard for bacon product packaging."
Bring Home the Bacon
Available nationwide beginning July 2007,
Center Cut Bacon in the new Stay-Fresh Reclosable Tray can be found in your grocer's refrigerated meat case section. The average cost is $3.99.
Helping People Around the World Eat and Live Better
Our vision captures the essence of who we are. Everything we do flows from our vision. We just don't happen to be a business that sells food – it's what we're all about. Our vision is about meeting consumers' needs and making food an easier, healthier, more enjoyable part of life.
Our vision tells the world – our employees, customers, consumers and the communities where we make and sell our products – what we care about. It captures the importance of health and wellness, but it also embodies all the ways we can eat and live better, such as the enjoyment of a dessert, the convenience of a microwave meal, the safety and value of our products and the services and solutions we provide.
– Satisfying real-life needs with unique ideas
– Fulfilling a promise to deliver the best
– Ensuring high standards in everything we make
– Caring for people, communities and the environment
– Doing the right thing
– Listening to the ideas of others and encouraging an open dialogue
These six values are what we stand for, the standard of conduct we hold ourselves to and our commitment to the people who work with us, invest in us, and purchase our products. They plainly communicate what the world can expect of Kraft and what we must expect of ourselves.
at Kraft Foods
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